Revolutionizing Supplier Sourcing with AI: Cavela Raises $6.6M in Seed Funding
Anthony Sardain embarked on a journey in 2023 to develop Cavela, an AI startup aimed at helping brands streamline the process of supplier sourcing. Little did he know that the landscape of manufacturing would soon be altered by new tariffs, prompting businesses to reconsider their reliance on Chinese suppliers.
According to Sardain, the traditional approach of sticking with a single supplier for an extended period is common among small and midsize companies lacking global sourcing capabilities. This is where Cavela steps in with its innovative solution – AI agents that serve as a personalized procurement team. These agents leverage advanced technology to identify potential suppliers across more than 40 countries, negotiating product specifications and pricing on behalf of brands.
Recently, Cavela announced securing $6.6 million in seed funding, co-led by XYZ Venture Capital and Susa Ventures, with participation from Crossover Capital. The funding will further fuel the development and expansion of Cavela’s AI-driven platform.
Automating the supplier discovery and negotiation process has long been a challenge due to its complexity and reliance on textual and image data. Sardain emphasizes that Cavela’s generative AI technology has made it possible to streamline this intricate process.
By uploading detailed product information, such as specifications and blueprints, into Cavela’s AI agent, brands can swiftly connect with potential manufacturers. The agent initiates communication via various channels like WhatsApp, email, or text to gather production details and pricing quotes, significantly reducing the time spent on manual outreach.
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Sardain highlights that Cavela’s seamless process not only expedites supplier selection but also leads to cost savings of up to 35% on production expenses. By receiving multiple quotes and samples from different manufacturers, brands can make informed decisions and secure the best possible deal.
Noteworthy success stories from Cavela’s clients, including Western Welder Outfitting and The Longhairs, underscore the platform’s ability to connect businesses with cost-effective manufacturing partners. Despite the challenges posed by tariffs, Cavela has helped companies source goods at competitive prices, surpassing pre-tariff rates.
With a deep-rooted understanding of trade and sourcing passed down through generations, Sardain brings a wealth of knowledge to Cavela. His firsthand experiences in Asian trade hubs have equipped him with insights into local manufacturing practices, setting Cavela apart in the competitive landscape.
While competitors like Alibaba and Pietra offer similar services, Cavela’s focus on leveraging AI technology for efficient supplier sourcing positions it as a game-changer in the industry. As businesses navigate the complexities of global trade, Cavela stands out as a trusted partner for optimizing supplier relationships and driving cost savings.

