John Deere, a renowned farm equipment manufacturer, has been making waves in the world of artificial intelligence and automation. Their AI-enabled X9 combine is a testament to their commitment to innovation, with the ability to adjust settings automatically based on the farmer’s desired outcomes. This technology has garnered praise from various sources, including Progressive Farmer and experts in AI business models.
In the health care industry, where advancements in technology are crucial, Deere’s success serves as a valuable lesson. The concept of “farming in the information age” has evolved into precision agriculture, known as Farming 4.0. In contrast, health care has been slower to adopt technological advancements, with only a few hospitals transitioning to electronic health records before federal subsidies incentivized the shift.
Deere’s focus on AI innovation has transformed the company into an agricultural tech powerhouse. By integrating AI technology and constantly evaluating customer experiences, Deere has successfully implemented personalized setup guidance, preseason recommendations, and real-time decision-making based on weather predictions and other data. This technology utilizes computer vision, satellite data, machine learning, neural networks, remote diagnostics, and real-time data sharing to enhance farming operations.
Sangeet Paul Choudary, an expert in AI’s impact on business, commends Deere for its forward-thinking approach to AI-aided transformation. Deere’s AI-enabled equipment not only improves yield by applying inputs precisely but also reorganizes decision-making processes within farming operations. By shifting decision-making from farmers to machines, Deere has created a competitive advantage and transformed the organizational systems of farms.
Deere’s automated farming solutions, such as the X9 combine, showcase the power of AI in increasing productivity and optimizing outcomes. The combine’s Harvest Settings Automation feature allows farmers to set specific outcomes and automatically calibrates variables to achieve those goals. This results in significant productivity gains and economic benefits for farmers, illustrating the potential for AI to drive value-based outcomes.
In the health care industry, where quality and economic outcomes are paramount, Deere’s approach to linking compensation to improved outcomes can offer valuable insights. By aligning incentives with quality and economic performance, Deere has set a precedent for value-based reimbursement models in health care.
While the transition to AI-driven automation in health care may present challenges, Deere’s success in transforming traditional industries through innovation serves as a beacon for tech companies entering the health care sector. By prioritizing stakeholder benefits and leveraging AI technology effectively, Deere sets a benchmark for sustainable innovation in complex industries like health care.

