Cordoba, a new Pan-European media group, has officially launched with a team of industry veterans at the helm. Former BBC director-general Tony Hall and Apple Siri co-creator Luc Julia have joined the company as senior advisors, bringing a wealth of experience and expertise to the Paris-headquartered venture.
The founding team of Cordoba, which includes Jesse Mimeran, Audrey Tcherkoff, Dana Al Salem, Cédric Torossian, and Matthieu d’Arc, is focused on original content production and platform development. The company aims to collaborate with film, TV, and creator economy companies for global distribution, with a strong emphasis on leveraging cutting-edge AI technologies for content creation.
Cordoba’s diverse slate will encompass series, films, non-fiction, branded content, and digital experiences, with a focus on international co-productions in both established and emerging markets. The company is set to lead the way in generative AI content creation in Europe, with the launch of its original AI Talents roster and Trackflow platform.
CEO Jesse Mimeran brings a wealth of experience from organizations such as UNESCO, UN, Canal+, France TV, and TF1. Chief ESG officer Audrey Tcherkoff has a background in environmental and social governance, having held key roles in various organizations. Chief development officer Dana Al Salem co-founded Yahoo Europe and Sky Italia, while chief strategy officer Cédric Torossian has a strong financial background with experience in TMT analysis. Special advisor Matthieu d’Arc brings expertise from the Shift4Good Fund and previous roles at BCG and AT Kearney.
The senior advisory board of Cordoba includes industry veterans such as Jacques-Henri Eyraud and Alexander Wrabetz, adding further depth to the company’s leadership team. Cordoba’s AI Talents initiative brings together 25 AI filmmakers from around the world, while the Trackflow platform offers end-to-end production solutions to streamline content creation processes.
In a statement, CEO Jesse Mimeran expressed the company’s vision of uniting creative talent with AI technology to create a new kind of media ecosystem. Former BBC director-general Tony Hall also shared his excitement about Cordoba’s vision, highlighting the company’s commitment to creativity, innovation, and diversity in media.
With a strong team and a focus on cutting-edge technology, Cordoba is poised to make a significant impact on the European media landscape. Stay tuned for more updates on this innovative new venture.
