Adyen and JCB have recently teamed up to introduce a card-on-file (COF) tokenisation service, aimed at enhancing payment security for e-commerce transactions on a global scale. JCB, a prominent Japanese payments brand, also functions as a credit card issuer and acquirer in the industry. This collaboration marks a significant milestone as Adyen becomes the first to implement JCB’s innovative technology both domestically and internationally.
The primary objective of this service is to replace sensitive card details with a secure token, thereby minimizing the risk of data breaches and improving the overall payment experience for cardholders. By transforming cardholder information into a secure network token, merchants can rest assured that sensitive data is not stored within their systems. This not only mitigates the threat of data breaches but also streamlines the payment process by ensuring that card data remains up-to-date, subsequently boosting authorization rates for transactions.
One of the key features of this service is its ability to automatically update cardholders’ details within the token, eliminating the need for manual updates by customers. This seamless integration ensures that cardholders can enjoy a hassle-free payment experience while maintaining the highest level of security for their data.
Tac Watanabe, the head of JCB Brand Infrastructure Headquarters, expressed his satisfaction with this collaboration, stating, “We are pleased to take the first step in this area through our collaboration with Adyen, a pioneer in the COF solution. Moving forward, we plan to actively implement COF tokens globally.” Adyen’s chief commercial officer, Roelant Prins, also shared his enthusiasm for the partnership, emphasizing the importance of enhancing security and convenience for JCB cardholders in line with the projected growth of the e-commerce industry.
In addition to this collaboration, Adyen recently expanded its partnership with Affirm to the UK market, allowing UK merchants to offer pay-over-time solutions to their customers. This strategic move underscores Adyen’s commitment to providing innovative payment solutions that cater to the evolving needs of the e-commerce landscape.
The article “Adyen and JCB roll out card-on-file tokenisation service” was originally published by Electronic Payments International, a GlobalData-owned brand.
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