Image: Chris Martin / Foundry
Amazon is gearing up for its much-anticipated sale event, returning for another spectacular round this October. Here’s what you need to know ahead of the Prime Day sale.
The event, aptly named ‘Prime Big Deal Days’ for this month’s occasion, allows Prime members to enjoy access to “millions of deals” across an expansive range of products, from air fryers to smartphones.
According to Amazon’s announcement, “Prime members can shop through a multitude of deals across categories including beauty, electronics, desirable gifts, and essentials for the season.”
This event will follow the familiar two-day format; however, July’s Prime Day event in 2025 set records with its massive four-day sales period. Expect significant savings on Amazon devices, with brands like Samsung, Microsoft, Dyson, Lego, and DeLonghi confirmed to be participating.
Many featured products are likely to be Amazon Choice best-sellers at potentially unprecedented low prices, and watch for Lightning Deals to make an appearance as well.
Top Early Deals for Amazon Prime Day October
- Amazon Fire TV Stick 4K (2025) – £25.99 (57% off)
- Ring Battery Video Doorbell (2024) – £39.99 (60% off)
- Amazon Fire TV 40-inch 2-Series – £174.99 (42% off)
- Amazon Echo Pop (latest gen) – £22.99 (49% off)
- Amazon Fire Max 11 tablet (newest gen) – £129.99 (48% off)
Even though the sale kicks off officially tomorrow, Amazon has already introduced some impressive discounts on their branded devices, and you don’t need to be a Prime member to take advantage. We have highlighted the top five, but you can explore more deals here.
When is Amazon Prime Day 2025?
The upcoming Prime Day 2025, labeled as ‘Prime Big Deal Days’, is officially set for October 7-8.
Keep in mind that access to this sale is reserved for Prime members. The subscription costs £8.99/$14.99 monthly or £95/$139 annually, but you can opt for a free 30-day trial in the UK or US if you’re a new user. This means you can enjoy the exclusive deals without any cost.
Additional benefits are available, explore more in our comprehensive Amazon Prime guide.
Chris Martin / Foundry
The confirmed dates align with Amazon’s tradition of hosting Prime Day twice a year: once in July and then again in October.
With “millions of deals” to sift through, the sale can feel overwhelming, but that’s where Tech Advisor aims to help. Our expertise lies in navigating the event and assessing the best tech products on offer, many of which we have personally tested.
Be cautious, as some deals may look appealing, but check back with us for verified recommendations during the sale.
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Amazon Prime Day FAQ
1.
Is Prime membership required to access the deals?
In short, yes. The sale is exclusive to Prime members.
While there are discounted products available to everyone on Amazon, the top offers will be reserved for Prime members.
If you’re not currently a member, you can register for a 30-day free trial here, enabling you to access the deals without additional costs. Otherwise, it’s £8.99/$14.99 per month or £95/$139 per year.
2.
What is the ending time for the Amazon Prime Day sale?
The Prime Big Deal Days offers will close at 11:59 p.m. on the last day, October 8.
If you’re not finding what you’re looking for, rest assured that other sales will emerge during the Black Friday and Christmas shopping periods, featuring other retailers like Currys in the UK and BestBuy in the US.
3.
What types of products will be available for Prime Day 2025?
Amazon has indicated that the sale will feature a “broad array of products from beauty essentials and electronics to sought-after gifts and seasonal must-haves,” but this is just the beginning.
A vast selection will be discounted, from batteries and pet supplies to smartphones and various home appliances, alongside Amazon’s own electronics like Kindles, Fire tablets, Fire TV sticks, and Echo devices.
4.
Why rely on Tech Advisor for the best Prime Day deals?
At Tech Advisor, our primary focus is on securing the best tech deals during Prime Day. We’ll be thoroughly exploring the sale to uncover the lowest prices on phones, tablets, smartwatches, air fryers, electric toothbrushes, vacuum cleaners, and much more.
Our knowledgeable team has extensive experience with sales events, enabling us to discern and validate deals effectively—since not all offer the value they appear to for multiple reasons.
Alongside instinct and experience, we utilize a precise method of analyzing the historical price of individual products and cross-checking with authorized retailers and competitors. We also consider additional perks such as bonuses or discounts.
5.
How can I locate specific Amazon Prime Day deals?
If you’re keen on a particular product discount, you can set up a deal alert by visiting the Prime Day deals page. Push notifications will alert you of any discounts on the desired items.
It’s advantageous to establish your wish list early, whether it’s a category like electric toothbrushes or a specific model such as Oral-B.
Given the overwhelming number of deals available, it’s vital to narrow your search. We recommend staying updated with our Prime Day feed for the best highlights.
6.
In which countries will the Amazon Prime Day 2025 sale be accessible?
The October Prime Day of 2025 will be available in Australia, Belgium, Brazil, Canada, France, Germany, Italy, Japan, Netherlands, Poland, Singapore, Spain, Sweden, the U.S., and the UK, as well as for the first time in Colombia, Ireland, and Mexico.
