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American Focus > Blog > Economy > Analyst Calling for Apple (AAPL) CEO Tim Cook’s Exit Says Company ‘Fooled’ Investors About AI
Economy

Analyst Calling for Apple (AAPL) CEO Tim Cook’s Exit Says Company ‘Fooled’ Investors About AI

Last updated: July 24, 2025 5:50 pm
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Analyst Calling for Apple (AAPL) CEO Tim Cook’s Exit Says Company ‘Fooled’ Investors About AI
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Apple is undoubtedly one of the most talked-about companies in the stock market world. Recently, Walter Piecyk from LightShed Partners shared his thoughts on Apple’s need for a new CEO. He suggested that a “product-focused” CEO could potentially replace Tim Cook, which might positively impact the company’s stock performance. Piecyk also mentioned that Apple may have misled investors about its AI plans, particularly citing the current state of Siri as an example.

In a recent interview with CNBC, Piecyk highlighted the challenges Apple faces in developing a robust AI strategy. He pointed out that Apple lags behind competitors like Facebook and Google in terms of AI investment and innovation. The analyst mentioned Perplexity as a possible solution for Apple to kickstart its AI efforts, although he acknowledged that building a homegrown AI strategy would take time and resources.

Despite these challenges, Apple remains a dominant player in the tech industry. The company’s revenue in China has seen a decline in recent years, raising concerns among investors. The Wearables, Home, and Accessories segment, which was expected to drive growth, has also faced stiff competition. Products like the Vision Pro and HomePod have struggled to compete with rivals in the market, impacting Apple’s overall performance.

The iPhone 16, Apple’s latest flagship device, has yet to show significant growth potential. Investors are closely monitoring the company’s AI platform, hoping for a breakthrough in this area. Mar Vista U.S. Quality Premier Strategy, in its second quarter 2025 investor letter, highlighted the challenges Apple faces but also emphasized the company’s strong ecosystem and loyal customer base as key strengths.

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Despite the short-term challenges, Apple is viewed as a competitively advantageous business with a solid foundation. The company’s vast ecosystem, with over 2 billion active devices and more than 1 billion paying subscribers, provides a steady stream of high-margin revenue. This stability allows Apple to continue investing in innovation, positioning it well for the future.

In conclusion, while Apple may be facing some headwinds in the near term, the company’s long-term prospects remain strong. With a focus on innovation and a loyal customer base, Apple is well-positioned to lead in the evolving landscape of AI-enabled edge devices. Investors and analysts alike are keeping a close eye on Apple’s strategic moves in the coming months.

TAGGED:AAPLanalystAppleCallingCEOcompanyCOOKSExitfooledinvestorsTim
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