Film Review: “By Design” – A Surreal Critique of Consumerism and Envy
The film “By Design” directed by Andrea Kramer delves into the world of aesthetic obsession, critiquing mass culture’s tendency to equate femininity with consumerism and envy. The story revolves around Camille, played by Juliette Lewis, who becomes infatuated with a chair in a swanky showroom. When she can’t afford it, she makes a wish and magically transforms into the chair, leading to a series of divine (mis)adventures in design and desire.
For fans of Juliette Lewis, her performance in the film is a blend of slapstick and pathos that is both entertaining and thought-provoking. The whimsical sets by Grace Surnow and vintage-inspired outfits by Sophie Hardeman add depth to the surreal narrative, which takes on a dark and droll tone as it unfolds. The film cleverly explores the pleasures of visual consumption while simultaneously critiquing society’s tendency to objectify women and fuel toxic envy.
As Camille inhabits the chair, her existence brings joy to those around her, particularly a jilted pianist named Olivier. The bizarre love triangle that ensues between Olivier, Camille (as the chair), and his ex-girlfriend Marta adds a layer of absurdity to the narrative. With the introduction of eccentric characters like Aldo Fabbari, played by Udo Kier, the film takes on a carnivalesque quality that blurs the lines between reality and fantasy.
Amidst the whimsy, “By Design” also addresses the real violence directed towards female characters, highlighting issues of manipulation, abuse, and toxic friendships. The film’s climax, featuring a provocative ensemble of women engaging in a surreal alleyway orgy, challenges viewers to confront uncomfortable truths about objectification and desire.
Ultimately, “By Design” leaves audiences pondering the fine line between aesthetic longing and erotic desire, prompting reflection on society’s treatment of women as objects. The film is a bold and thought-provoking exploration of gender dynamics, consumer culture, and the complexities of human relationships.
“By Design” is currently screening in select theaters nationwide, offering audiences a unique and captivating cinematic experience that pushes boundaries and challenges perceptions.
