Miuccia Prada and Catherine Martin have joined forces to create a stunning capsule collection for Miu Miu that harkens back to the glamorous, carefree style of the 1920s on the French Riviera. Inspired by the expatriate artists and bohemians who flocked to the South of France between the wars, the collection exudes a sense of freedom and possibility.
Martin, an award-winning costume and production designer known for her work on films like The Great Gatsby and Elvis, was immediately drawn to the concept of Upcycled by Miu Miu. This special series focuses on circular consumption, using upcycled fabrics like jersey, denim, and lace sourced from vintage markets around the world. The result is a range of pieces that blend old-world charm with modern sensibilities.
The collection includes everything from rowing blazers perfect for a day on the water to sailor-collar jackets reminiscent of characters from classic literature. Martin’s vision for the project is both forward-facing and nostalgic, capturing the essence of a bygone era while embracing sustainability and eco-consciousness.
In addition to the stunning clothing, Martin has also created a film to accompany the collection, featuring a cast of characters who could be the descendants of the expats who once roamed the streets of Saint-Tropez. The film captures the spirit of the collection, evoking a sense of romance and adventure that feels both timeless and contemporary.
Overall, the collaboration between Prada and Martin is a testament to the power of creativity and innovation in the fashion world. By reimagining the past through a modern lens and championing sustainable practices, they have created a collection that is both beautiful and meaningful. For fashion lovers who appreciate history, artistry, and sustainability, Upcycled by Miu Miu is a must-have addition to any wardrobe.