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American Focus > Blog > Economy > CDW Corporation (CDW): A Bull Case Theory
Economy

CDW Corporation (CDW): A Bull Case Theory

Last updated: July 26, 2025 11:20 pm
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CDW Corporation (CDW): A Bull Case Theory
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CDW Corporation, an IT specialist customizing software applications for value-added resellers, is positioned for steady growth in the fragmented VAR market, particularly focusing on small and medium-sized businesses (SMBs). Despite concerns about cloud computing displacing VARs’ higher-margin networking business, CDW remains resilient due to its critical role as an intermediary for SMBs lacking resources to vet IT products and services.

The company’s capital-light model generates robust free cash flow, providing stability through IT’s cyclical demand patterns. CDW has historically outpaced overall IT spending growth by gaining share from direct sales, showcasing its ability to thrive amidst technological transitions. Looking ahead, CDW’s trusted partnership with SMBs and disciplined execution support a path of mid- to high-single-digit growth.

With the VAR market still highly fragmented, CDW’s scale, service breadth, and operational efficiency give it a competitive edge for continued market share gains and consistent free cash flow generation. This offers investors a compelling combination of stability, growth, and resilience against industry shifts.

In comparison to Gartner, Inc. (IT), which also targets the tech industry, CDW stands out for its SMB-focused growth strategy. While Gartner’s stock price has faced near-term headwinds, CDW’s bullish thesis remains intact due to its entrenched model and market positioning. Stock Analysis Compilation echoes this sentiment, highlighting CDW’s potential for sustained growth in the VAR market.

Overall, CDW Corporation’s bullish thesis is supported by its strong position in the IT solutions space, catering to the unique needs of SMBs and demonstrating resilience in the face of industry changes. As the company continues to expand its market share and generate consistent free cash flow, investors can expect long-term value from CDW.

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