Amazon is not just serving up a Black Friday NFL game this week, but also a new docuseries about the history of the popular video game “Madden NFL.” The timing of this release is no coincidence, as the franchise is named after Hall of Fame football coach and iconic commentator John Madden, who has strong ties to Thanksgiving.
Throughout his life, Madden was closely involved in the development of the game, which was originally called “John Madden Football” before EA Sports secured its rights deal with the NFL in 1990. EA Sports has been considering ways to tell the story of the franchise and Madden’s influence for years, and Amazon’s offer to create a docuseries was a natural fit.
The four-part series, titled “It’s in the Game: Madden NFL,” delves into the never-before-told story of the franchise, from its humble beginnings to its status as a gaming phenomenon. It features never-before-seen footage from the making of the game and offers a behind-the-scenes look at the development process.
Produced by A+E Factual Studios group, Michael Strahan’s SMAC Productions, Misher Film, and MTP, the docuseries is directed by Nathan Caswell and Jeremiah Zagar. It aims to appeal to both longtime fans of the “Madden” franchise and a younger demographic that may have entered the world of NFL gaming at a different time.
The series includes interviews with current EA Sports executives and “Madden NFL” team members, shedding light on the challenges of creating a game as complex and detailed as “Madden” each year. It also explores the cultural impact of the game and its role in bridging the worlds of sports and gaming.
Overall, “It’s in the Game: Madden NFL” offers a nostalgic journey through the history of the franchise, while also showcasing the development of the latest installment, “Madden NFL 25.” Whether you’re a die-hard fan of the game or a newcomer to the world of NFL gaming, this docuseries promises to provide a deeper understanding and appreciation for the beloved franchise.
