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American Focus > Blog > Environment > How musicians and concert venues are upping the tempo on climate action
Environment

How musicians and concert venues are upping the tempo on climate action

Last updated: July 25, 2025 4:45 am
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How musicians and concert venues are upping the tempo on climate action
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The Dave Matthews Band is setting an example for sustainability in the music industry, with their efforts to reduce carbon footprints and promote environmental awareness. At a recent concert on Long Island, fans had the opportunity to participate in eco-friendly initiatives organized by Reverb, a nonprofit organization dedicated to greening live music events.

One of the standout programs at the concert was “RockNRefill,” a partnership between Reverb, Nalgene, and the Nature Conservancy. Fans could make a $20 donation to receive a limited-edition Nalgene bottle and enter a raffle to win a guitar signed by Dave Matthews himself. The initiative has raised $5 million for climate and conservation nonprofits and eliminated an estimated 4 million single-use plastic bottles.

Dan Hutnik, Reverb’s onsite coordinator, emphasized the importance of reducing single-use plastics and encouraged fans to take their Nalgene bottles home or bring them to future shows. The eco-village at the concert venue showcased various organizations promoting sustainability and offering information on how fans can reduce their environmental impact.

Reverb, founded in 2004 by Lauren Sullivan and Adam Gardner of the band Guster, has become a driving force in greening live music events. The organization works closely with artists like Dave Matthews and Billie Eilish to implement eco-friendly initiatives and engage fans in climate action. By providing sustainability coordinators on tour, Reverb enables initiatives like RockNRefill to be scaled up across different artists and venues.

Concert promoters and venues are also making strides in sustainability, with initiatives like Live Nation’s Road To Zero campaign diverting 90 percent of waste from landfill at Dave Matthews Band shows. As the live music industry continues to grow, artists and fans are increasingly concerned about climate change and are taking action to reduce their environmental impact.

Coldplay, another major player in the music industry, has made significant efforts to reduce their carbon footprint and promote sustainability. The band’s Music of the Spheres Tour included a pledge to reduce CO2 emissions by 50 percent compared to their previous tour, with transparent reporting on their progress. Coldplay has committed to offsetting unavoidable emissions responsibly and supporting green technologies and environmental causes with tour proceeds.

The music industry’s focus on sustainability is a positive step towards addressing climate change and inspiring fans to take action. With organizations like Reverb leading the way, artists and concertgoers alike are embracing eco-friendly initiatives and working towards a greener future for live music events. Coldplay has long been at the forefront of the music industry when it comes to pushing for sustainability in their tours. The band has taken a proactive approach to reducing their environmental impact by introducing a sustainability rider that covers a wide range of eco-friendly requests for venues and promoters. This rider includes everything from ensuring venues have sustainable power connections to providing free water for fans.

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Luke Howell, Coldplay’s head of sustainability, emphasized the importance of artists using their platform to influence positive change. He stated that while not every artist can change a venue’s operations on a large scale, they can still make a difference by requesting things like eliminating single-use plastics, offering more vegetarian options, and ensuring energy-efficient equipment is used. By engaging their fans in these initiatives, artists can collectively work towards a greener music industry.

Coldplay has implemented several innovative green touring concepts to reduce their carbon footprint. One notable collaboration was with BMW to develop the first mobile show battery, which can power an entire concert with renewable energy. This includes solar panels, power-generating bicycles, and kinetic floors that harness energy from dancing fans. These initiatives showcase Coldplay’s commitment to sustainability and serve as a model for other artists to follow.

While Coldplay is not the first band to prioritize sustainability, their efforts are part of a broader trend in the music industry towards eco-conscious practices. Artists like Joni Mitchell and Marvin Gaye paved the way with conservation-focused songs, while benefit concerts have supported environmental causes for decades. Bonnie Raitt’s Green Highway tour in 2002 set a precedent for eco-friendly touring practices, inspiring a new generation of artists to prioritize sustainability in their live performances.

Reverb, a nonprofit founded by Guster’s Gardner and his wife Lauren Sullivan, has played a crucial role in helping artists reduce their environmental impact on tour. By providing resources and support, Reverb has helped artists implement sustainable practices that not only benefit the planet but also save money. Through initiatives like eliminating single-use batteries and engaging fans in environmental activism, Reverb has become a valuable partner for artists looking to green their tours.

As more artists demand sustainability in their touring operations, the live music industry has shown a willingness to adapt and make meaningful changes. Acts like AJR have followed in Coldplay’s footsteps by requesting venues to eliminate single-use plastics, demonstrating the power of artists to drive positive change. With organizations like Reverb supporting these efforts, the music industry is moving towards a more sustainable future for live performances. From a young age, Billie Eilish has been known for her unique sound and style, capturing the hearts of fans worldwide. But beyond her music, Eilish has also made a name for herself as a sustainability champion, thanks in part to her partnership with Reverb.

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Six years ago, as Eilish was rising to stardom with her album “When We All Fall Asleep, Where Do We Go?”, she began working closely with Reverb to integrate sustainability into her touring process. This collaboration came to fruition during her 2022 Happier Than Ever Tour, where Eilish and Reverb made significant strides in reducing the tour’s environmental impact.

One of the standout achievements of the tour was the elimination of 117,000 single-use plastic bottles, a move that helped save 8.8 million gallons of water. Additionally, Eilish and Reverb advocated for venues to offer plant-based meal options at the same price point as meat-based meals, promoting sustainable dining choices among concert attendees. Moreover, Eilish introduced the Changemaker Ticket, a pricier option with proceeds supporting climate projects, showcasing her commitment to environmental causes.

Eilish’s dedication to sustainability was further demonstrated during her 2023 Lollapalooza set, where she powered her performance with solar-backed batteries. This innovative approach showcased the potential for renewable energy sources in the music industry and set a new standard for eco-conscious performances.

Eilish is not alone in her efforts to promote sustainability in the music industry. Other emerging artists have also embraced the movement, with solar panels powering festivals in genres ranging from country to hip-hop. Concert promoters have also taken steps to meet the growing demand for eco-friendly practices, with companies like Live Nation investing in reusable cup setups and AEG hosting solar-backed battery-powered festivals.

As the music industry continues to prioritize sustainability, the hope is that eco-friendly practices will become the norm rather than the exception. By incorporating reusable and compostable materials into touring infrastructure, artists and venues can not only reduce their carbon footprint but also save money in the long run.

But the impact of sustainability in the music industry goes beyond just reducing waste. Artists like AJR’s Met are leveraging their platform to mobilize fans around environmental causes. Through initiatives like petition signings and phone banking at tour stops, artists are empowering their audiences to take action on pressing issues like climate change and environmental conservation.

Fans, too, are eager to support greener practices in the music industry. A survey conducted by Met’s nonprofit, Planet Reimagined, found that the majority of concertgoers are supportive of musicians addressing climate change and believe artists have a responsibility to advocate for sustainability.

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One key area of focus for artists and fans alike is concert travel, which accounts for a significant portion of the music industry’s carbon footprint. By encouraging fans to use public transit, carpool, or utilize greener transportation options, artists can reduce the environmental impact of their performances and inspire fans to make sustainable choices.

Ultimately, the collaboration between artists, fans, and industry stakeholders is paving the way for a more sustainable future in the music industry. By embracing eco-friendly practices and advocating for environmental causes, musicians like Billie Eilish are leading the charge towards a greener, more environmentally conscious music industry. Live music has the power to inspire change, especially when it comes to promoting sustainable practices. Artists like Billie Eilish and Coldplay have taken the lead in advocating for eco-friendly options at concerts, encouraging fans to make more environmentally conscious choices. By making these options accessible and appealing, artists and venues can influence a broader audience to embrace sustainability.

One prime example of this is Billie Eilish’s advocacy for plant-based concessions at her shows. By offering vegan food options, she not only caters to fans with dietary restrictions but also promotes a more sustainable way of eating. Similarly, Coldplay has introduced kinetic dance floors at their concerts, harnessing the energy of the crowd to power the venue. These initiatives not only reduce the carbon footprint of the event but also show fans that small changes can make a big impact.

Even as fans leave the concert venue, the impact of these eco-friendly initiatives continues to resonate. While some may still rely on fossil fuels to get home, the message of sustainability shared by artists like Dave Matthews offers a glimmer of hope. As Matthews reminds the crowd to take care of each other and the planet, fans are encouraged to make a difference in their own lives, one step at a time.

Ultimately, live music has the potential to be a catalyst for positive change. By promoting sustainable practices and making them accessible to fans, artists and venues can inspire a new generation to prioritize environmental stewardship. Whether it’s through plant-based concessions, kinetic dance floors, or reusable water bottles, the music industry has the power to lead the way towards a more sustainable future.

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