The podcasting world is abuzz with excitement and uncertainty as the Golden Globes announced the addition of a best podcast of the year category at the 2026 awards. This move marks a significant expansion for the Globes, recognizing the growing influence and impact of podcasts in the entertainment industry.
Comedian Bert Kreischer, host of popular podcasts like “Bertcast” and “2 Bears, 1 Cave,” sees this as a much-needed acknowledgment of podcasting as a form of storytelling and craftsmanship. However, defining the criteria for judging podcasts proves to be a challenging task, given the wide range of formats and topics in the podcasting landscape.
The selection process for the best podcast category will involve choosing six finalists from the top 25 most popular podcasts. This raises questions about how popularity, content quality, and cultural impact will be weighed in the decision-making process. Some podcasters are concerned that the awards may lean towards celebrity-driven or politically aligned shows, potentially overlooking smaller, independent podcasts.
Despite the uncertainties, most podcasters agree that the recognition from a prestigious award like the Golden Globes is long overdue. Podcasts have become a significant medium for entertainment and information, often outperforming traditional TV shows in terms of reach and influence. The inclusion of podcasts in major award ceremonies like the Golden Globes could signify a shift towards greater institutional acceptance of this medium.
As the podcasting world eagerly anticipates the campaign season for the best podcast award, there is a sense of excitement and curiosity about how the awards will be presented. For Kreischer, maintaining the authenticity and unfiltered nature of podcasts is essential, reflecting the grassroots origins and personal connections that podcasts have with their audiences.
In an era where digital virality and audience loyalty hold more weight than traditional metrics, the best podcast category at the Golden Globes could serve as a barometer for what matters in entertainment today. With an international voting body comprising over 300 voters, the awards may showcase unique tastes and preferences that differ from domestic viewers.
Overall, the addition of a best podcast category at the Golden Globes is a significant milestone for the podcasting industry, signaling a shift towards greater recognition and appreciation for this rapidly growing medium. Podcasters are excited to see how the awards will unfold and are hopeful that the recognition will open doors for more diverse and innovative voices in the podcasting world.