Alphabet (GOOG) (GOOGL), the parent company of Google, has long been a leader in the tech industry, utilizing artificial intelligence (AI) and machine learning before it became a mainstream buzzword. While AI has certainly contributed to Alphabet’s success, the company’s strong fundamentals have been the cornerstone of its growth. With double-digit revenue growth driven by its dominance in Search, significant free cash flow generation, and operating margins that outshine its peers, Alphabet has solidified its position in the market.
Over the past decade, GOOGL stock has delivered impressive returns, surging 70% last year alone. Despite this stellar performance, many believe that Alphabet still has room to grow in the coming years. The company’s success can be attributed to its strategic use of AI across its various products and services.
Google Search, which holds a market share of 90.8%, continues to be a key revenue driver for Alphabet. The company’s innovative use of AI in Gmail, Search, and other applications has enhanced user experience and propelled revenue growth. In fiscal 2025, Alphabet is projected to reach $400 billion in revenue, a significant increase from $182 billion in fiscal 2020.
In addition to Search, Alphabet’s Google Cloud segment has been a profit-generating powerhouse, with revenue increasing by 34% to $15.2 billion. The company’s focus on signing more customers, securing larger deals, and expanding its AI offerings has led to a surge in Cloud backlog, which now stands at $155 billion.
YouTube, another success story for Alphabet, saw a 15% growth in advertising revenue, driven by innovative AI-powered tools that enhance monetization potential. The company’s commitment to leveraging AI across its platforms has paid off, with AI driving higher engagement and query growth for Search.
Alphabet’s full-stack AI strategy, which integrates AI into every aspect of its business, has been a key driver of its success. The company’s investment in AI infrastructure, including leading Nvidia GPUs and Tensor Processing Units (TPUs), has positioned it as a leader in the AI space. Despite significant investments in AI, Alphabet remains financially sound, generating substantial free cash flow and ending the quarter with $98.5 billion in cash and marketable securities.
Analysts are bullish on Alphabet’s future, with revenue expected to increase by 14.3% in fiscal 2025 to $400.2 billion. The stock is rated a “Strong Buy” by analysts, with a target price increase by Goldman Sachs to $375. With a potential upside of about 1.8% in the next 12 months, Alphabet’s growth prospects remain strong.
In conclusion, Alphabet’s strategic use of AI, strong fundamentals, and ambitious investments for the future position it as a top pick for investors. The company’s ability to deliver record profits and cash flow while innovating with AI makes it a standout choice in the tech industry. If you’re looking to invest in a tech stock with long-term growth potential, Alphabet (GOOGL) is a solid choice.

