In the world of bodybuilding, men have traditionally dominated the sport. However, in India, a small but growing community of female bodybuilders is challenging stereotypes and redefining beauty standards. Photographer Keerthana Kunnath captures this empowering movement in her ongoing series titled “Not What You Saw.”
Through striking images set against picturesque backdrops like beaches and traditional Indian homes, Kunnath showcases the strength and beauty of these women. The collection highlights women with broad shoulders and muscular thighs, challenging conventional beauty ideals that often prioritize slim bodies and fair skin. Collaborating with stylist Elton John, the women in the photos wear traditional garments and feminine fabrics, creating a powerful juxtaposition between strength and femininity.
Kunnath’s journey into this world began with meeting Arathy Krishna, a renowned athlete and trainer, while researching the Indian martial art Kalari. This initial encounter led her to discover a small group of female bodybuilders scattered throughout Kerala. Despite facing societal constraints and financial worries, these women navigate the physical and emotional challenges of bodybuilding while defying gendered expectations of appearance and career choices.
In “Not What You Saw,” the women proudly flex their muscles, exuding strength, pride, and joy. Kunnath’s work sheds light on underrepresented communities and individuals who defy norms, particularly in southern Asia. Her upcoming exhibitions at Fuji’s House of Photography in London and the Royal Photographic Society in Bristol will showcase her powerful imagery, including additions to “Not What You Saw” and a new series dedicated to her grandmother.
Follow Keerthana Kunnath on Instagram for updates on her latest projects and to explore more of her captivating work. Support independent arts publishing by becoming a Colossal Member and enjoy benefits like ad-free browsing, saving favorite articles, exclusive discounts, members-only newsletters, and contributing to art supplies for K-12 classrooms.