British YouTuber KSI, known in the entertainment world as Olajide Olatunji, is embarking on an exciting new venture that mirrors the likes of Ryan Reynolds and Rob McElhenney. Following in their footsteps, KSI has recently acquired a minority stake in the struggling lower league U.K. soccer club, Dagenham & Redbridge. This club currently sits in the sixth tier of British football, one level below Reynolds and McElhenney’s Wrexham AFC when they took ownership in 2021.
In a groundbreaking move, KSI is teaming up with production company After Party Studios to produce a documentary series titled “Race to the Top.” Similar to the popular “Welcome to Wrexham” series, this show will document KSI’s journey as he takes over the club and aims to elevate it to the Premier League. The series is set to debut on KSI’s YouTube channel, which boasts a massive 17 million subscribers, with a combined social media reach of 33.5 million.
“Race to the Top” will follow KSI as he navigates the challenges and opportunities of transforming Dagenham & Redbridge into a competitive force in the National League South. Cameras will capture the day-to-day operations of running a non-league club, including boardroom meetings and fan reactions, offering viewers an inside look at the modern football ecosystem.
Director Ben Doyle, also known as RVBBERDUCK, is no stranger to working with KSI, having previously collaborated on the documentary “KSI: Can’t Lose,” which chronicled KSI’s transition from YouTube sensation to professional boxer. Doyle expressed his excitement for this new project, stating that capturing KSI’s journey in taking over a football club is a significant moment for both of them.
KSI shared his enthusiasm for the documentary series, emphasizing the importance of this milestone in his career. He expressed his gratitude for the opportunity to work with Ben and After Party Studios again, highlighting the full-circle nature of their collaboration. The series promises to showcase the highs and lows of KSI’s ownership of Dagenham & Redbridge as he strives to lead them to the Premier League.
“Race to the Top” is executive produced by Jamie MacDonald and James Byfield for After Party Studios, with KSI and Mo Syed serving as co-executive producers. Alysha Christal is the producer of the series, which is currently in production and will feature KSI attending his first game as an owner against Dorking Wanderers this Saturday.
This new docuseries promises to be a riveting and insightful look into KSI’s ambitious venture into the world of football ownership, offering fans a unique glimpse into the behind-the-scenes workings of a lower league club’s journey to the top. Stay tuned for more updates on “Race to the Top” as KSI’s football odyssey unfolds.

