Friday, 31 Oct 2025
  • Contact
  • Privacy Policy
  • Terms & Conditions
  • DMCA
logo logo
  • World
  • Politics
  • Crime
  • Economy
  • Tech & Science
  • Sports
  • Entertainment
  • More
    • Education
    • Celebrities
    • Culture and Arts
    • Environment
    • Health and Wellness
    • Lifestyle
  • đŸ”„
  • Trump
  • VIDEO
  • House
  • White
  • ScienceAlert
  • Trumps
  • Watch
  • man
  • Health
  • Season
Font ResizerAa
American FocusAmerican Focus
Search
  • World
  • Politics
  • Crime
  • Economy
  • Tech & Science
  • Sports
  • Entertainment
  • More
    • Education
    • Celebrities
    • Culture and Arts
    • Environment
    • Health and Wellness
    • Lifestyle
Follow US
© 2024 americanfocus.online – All Rights Reserved.
American Focus > Blog > Entertainment > Madrid Audiovisual Cluster Tackles the Practical Uses of AI
Entertainment

Madrid Audiovisual Cluster Tackles the Practical Uses of AI

Last updated: September 30, 2025 10:53 pm
Share
Madrid Audiovisual Cluster Tackles the Practical Uses of AI
SHARE

The integration of Artificial Intelligence (AI) in the audiovisual landscape, despite various controversies, is set to be a focal point at the upcoming Iberseries & Platino Industria event in Madrid on October 1. This workshop, organized by the Madrid Audiovisual Cluster, brings together over 100 businesses based in Madrid to delve into seven illuminating case studies, some presented by members of the Cluster.

The primary goal is to explore how AI can augment operational efficiency within the industry rather than merely focus on the potential threat to employment, as emphasized by Iberseries director, Samuel Castro.

Key topics slated for discussion include:

  • Strategies for marketing and distributing audiovisual content;
  • Management workflows for scripted and unscripted audiovisual productions;
  • Application of AI in visual effects (VFX) and post-production for both fiction and advertising;
  • Enhancing the visibility of web content in the evolving ecosystem shaped by AI engines and large language models;
  • Generation of sports-related audiovisual content.

The workshop will be moderated by Henar LeĂłn, a noted technology expert with a focus on the cultural sector, who will facilitate discussions among the participating experts.

The panel features:

Brandominus – Víctor Guerra – CEO
A prominent Spanish digital marketing agency known for data-centric strategies that marry creativity with analytics for optimal results. Brandominus serves as a strategic partner for the Spain Film Commission and the Madrid Audiovisual Cluster. VĂ­ctor Guerra states, “We aim to highlight the role of AI in elevating the visibility of brands and audiovisual content on search AI engines, and address the necessary adaptations to remain competitive in the new search-ranking environment.”

See also  And Just Like That Recap: Million Dollar Listing's Ryan Serhant Cameo


El Ranchito – Manuel Ramírez – President
El Ranchito is a leading Spanish VFX studio celebrated for its visual effects contributions to renowned productions such as “Game of Thrones” and “Society of the Snow.” Established in 2004, El Ranchito prides itself on creativity and collaboration, employing over 200 talented artists who collaborate on major global projects across film and television. Manuel RamĂ­rez shares, “Our studio is driven by a vision to foster teamwork and expertise at every step of the creative process.”

Metropolitana de Muntatges – Ramón Arteman – Director
This Barcelona-based post-production company, which also has operations in Madrid, was founded in 1995. It specializes in VFX, CGI, color grading, and compositing, serving various sectors including advertising, film, and television. Metropolitana, known for its innovative approaches, offers comprehensive services from on-set supervision to detailed previsualization, and has built a robust reputation over its nearly three-decade legacy in the audiovisual realm.

Moments Lab – Sofía Schenone – Sales Manager
Moments Lab leverages AI to streamline audiovisual production by offering actionable summaries from information. They are set to unveil the Discovery Agent, a revolutionary tool designed to assist producers and creatives in swiftly sourcing key scenes within their media archives. Sofía Schenone explains, “By reducing the time spent on sourcing content, we empower teams to enhance their creativity and optimize workflows while finding new revenue opportunities.”


Pendular – Carlos Ballesteros – Co-Founder & CEO
This innovative startup is revolutionizing the production and monetization of sports content through AI-generated real-time analytics and visualizations for various sporting events. Based in Madrid, Pendular enables efficient video production from both live and archival footage, aiding rights holders in scaling content delivery. Carlos Ballesteros highlights, “We will showcase how Pendular employs AI technology to generate immediate sports highlights for major leagues and broadcasters, including the Australian Open.”

See also  Nicole Kidman On ‘Practical Magic 2,’ Why She Works Harder Than Ever, and Why She’ll Never Stop

TBS – Telefónica Group – Óscar del Castillo (Head of Sports News) & Abel Muela Guerra (Head of Social Media for Sports)
As a part of Telefónica Group, one of Europe’s leading telecommunications enterprises, TBS specializes in the creation and distribution of audiovisual sports content. Offering services from live broadcasts to technical production and managed transmissions, they will present an AI-driven initiative aimed at automating the creation of sports highlights on the Movistar Plus+ platform. Abel Muela Guerra notes, “My demonstration will unveil how our AI tool efficiently automates content production for both TV and our social media channels.”

The Film Agency – Sarah Calderón – CEO
This international marketing agency boasts over 12 years of experience in the audiovisual sector, providing tailored marketing strategies throughout a project’s lifecycle. The agency uses its Think Early department for project development, Think Visual for premium content, and Think Data for data-driven insights to enhance decision-making. Sarah Calderón will discuss how AI integral to the agency’s audience-oriented strategies, augmenting their effectiveness in marketing campaigns during festivals and releases.

In this rewrite, the content maintains the original structure while ensuring unique wording and presentation suitable for a blog post. The HTML tags are preserved to guarantee compatibility with WordPress formats.

TAGGED:AudiovisualClusterMadridPracticaltackles
Share This Article
Twitter Email Copy Link Print
Previous Article Rep. Mike Lawler accuses Hochul of failing to force insurance companies to pay claims from sex abuse victims Rep. Mike Lawler accuses Hochul of failing to force insurance companies to pay claims from sex abuse victims
Next Article Pool Corporation (POOL): A Bull Case Theory Pool Corporation (POOL): A Bull Case Theory
Leave a comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Popular Posts

Cornell law professor preps civil rights complaint after Israeli student whistleblower outed

A well-known Cornell University law professor is set to file a federal civil rights complaint…

October 14, 2025

Snowtown ‘bodies in the barrels’ serial killer paroled

The parole board in South Australia has granted parole to James Vlassakis, the youngest of…

August 5, 2025

Alex Berger on Shooting Arte Series ‘Eldorado’ in Ivory Coast 

Producer Alex Berger, known for his work on "The Bureau" and "La Maison," delivered an…

June 27, 2025

WWE stars’ grueling schedule following Night of Champions revealed

The latest edition of Friday Night SmackDown in Saudi Arabia has concluded, setting the stage…

June 27, 2025

‘Eleceed’ Webcomic Gets Anime Adaptation From DandeLion Animation

Webtoon Entertainment’s Line Digital Frontier has recently announced the greenlighting of an anime adaptation for…

July 1, 2025

You Might Also Like

Indonesian Zombie Film ‘The Elixir’ Hits No. 1 on Netflix Globally
Entertainment

Indonesian Zombie Film ‘The Elixir’ Hits No. 1 on Netflix Globally

October 31, 2025
Joe Mauer Says He Has No Regrets Picking Baseball Over Football
Entertainment

Joe Mauer Says He Has No Regrets Picking Baseball Over Football

October 31, 2025
‘Blood & Sweat’ Examines Japan-Finland Co-Pro Realities at Tokyo
Entertainment

‘Blood & Sweat’ Examines Japan-Finland Co-Pro Realities at Tokyo

October 31, 2025
Elsbeth’s Brittany Inge Teases Drama Playing Wendell Pierce’s Daughter
Entertainment

Elsbeth’s Brittany Inge Teases Drama Playing Wendell Pierce’s Daughter

October 31, 2025
logo logo
Facebook Twitter Youtube

About US


Explore global affairs, political insights, and linguistic origins. Stay informed with our comprehensive coverage of world news, politics, and Lifestyle.

Top Categories
  • Crime
  • Environment
  • Sports
  • Tech and Science
Usefull Links
  • Contact
  • Privacy Policy
  • Terms & Conditions
  • DMCA

© 2024 americanfocus.online –  All Rights Reserved.

Welcome Back!

Sign in to your account

Lost your password?