Primerica, Inc. (NYSE:PRI) is recognized as one of the top 9 Best Life Insurance Stocks to Buy Now, according to insidermonkey.com. Analyst sentiment for Primerica leans towards caution, with only 40% of analysts recommending a Buy. Despite this, there is an expected 20% potential upside for the stock, with a consensus 1-year median price target of $303.
Morgan Stanley analyst Bob Huang recently adjusted Primerica’s price target from $306 to $301 on November 17, 2025, while maintaining an Equal Weight rating. This adjustment was made in response to the company’s Q3 results. Huang noted that while property and casualty trends are slowing down, life insurance earnings were higher than anticipated.
In the third quarter of 2025, Primerica reported adjusted net operating income of $206 million, a 7% increase year over year. EPS also saw an 11% increase to $6.33. The Investment and Savings Products (ISP) category experienced record sales of $3.7 billion, a 28% increase year over year, with net inflows of $363 million. Customer assets grew by 14% to $127 billion, and the management expects ISP sales to increase by around 20% in 2026.
On November 19, 2025, Primerica’s Board of Directors authorized a $475 million share repurchase program until December 31, 2026. This program allows for repurchases through various methods, such as block trades, open-market transactions, or privately negotiated agreements, depending on market conditions. The authorization was driven by the company’s financial strength, with $967 billion in Term Life face amount in force as of September 30, 2025.
Primerica provides financial services to middle-income households in the United States and Canada, distributing products like annuities, mutual funds, and life insurance on behalf of third parties.
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