Perplexity AI Makes Bid to Merge with TikTok US
As the threat of a TikTok ban looms in the United States, Perplexity AI has emerged as a potential savior for the popular video app. According to CNBC, Perplexity AI, led by CEO Aravind Srinivas, has submitted a bid to merge with TikTok US, aiming to create a new entity that combines the two platforms along with new equity partners.
The bid, if successful, would allow most investors in TikTok’s parent company ByteDance to retain their equity while integrating TikTok’s vast user base and content into Perplexity’s AI search engine. This move comes in response to a law mandating ByteDance to either sell TikTok or face a ban in the US, which is scheduled to take effect on Sunday, January 19, the last day of President Joe Biden’s term.
While President-elect Donald Trump has hinted at a potential 90-day extension for TikTok, the uncertainty surrounding the app’s future has prompted TikTok to consider drastic measures. Without clear assurances from the incoming Biden administration, TikTok may be forced to suspend its operations in the US.
Despite numerous interested buyers, ByteDance has consistently stated its reluctance to sell TikTok. Speculations of a possible acquisition by Tesla CEO Elon Musk have been dismissed as “pure fiction” by ByteDance. However, Perplexity AI is optimistic about its merger proposal, believing it can address ByteDance’s concerns and pave the way for a successful collaboration.
As the deadline for TikTok’s fate approaches, both TikTok and Perplexity AI have been contacted for comment regarding the potential merger. Stay tuned for further updates on this developing story.