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American Focus > Blog > The White House > President Donald J. Trump Saves College Sports – The White House
The White House

President Donald J. Trump Saves College Sports – The White House

Last updated: July 24, 2025 8:50 pm
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President Donald J. Trump Saves College Sports – The White House
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SAVING COLLEGE SPORTS:

In a move that may be as controversial as it is ambitious, President Donald J. Trump has signed an Executive Order aimed at safeguarding student-athletes and their collegiate athletic scholarships. This initiative extends its reach to Olympic and non-revenue programs, all while attempting to preserve the quintessentially American phenomenon of college sports.

  • The Executive Order mandates the preservation and, when feasible, the expansion of opportunities for scholarships and athletic competition specifically in women’s and non-revenue sports.
  • It strictly forbids third-party payments to collegiate athletes under a pay-for-play model. However, athletes can still receive legitimate compensation from third parties, such as endorsements that reflect fair market value.
  • The Order stipulates that any revenue-sharing arrangements involving universities and collegiate athletes must prioritize the integrity and funding of women’s and non-revenue sports.
  • It instructs the Secretary of Labor and the National Labor Relations Board to clarify the status of student-athletes, ensuring the continuity of non-revenue sports and the invaluable educational and developmental opportunities they provide.
  • Additionally, the Attorney General and the Federal Trade Commission are directed to take necessary measures to protect student-athletes’ rights and to maintain the long-term stability of college athletics, guarding against incessant and debilitating legal challenges.
  • Lastly, the Assistant to the President for Domestic Policy and the Director of the White House Office of Public Liaison will consult with the U.S. Olympic and Paralympic Teams, among others, to reinforce the role of college athletics in nurturing world-class American athletes.

RECOGNIZING THE IMPORTANCE OF COLLEGE SPORTS:

President Trump has articulated a profound appreciation for college sports as a crucial vehicle for leadership development, education, and community pride. He has identified urgent threats to the future of this domain—namely, the incessant litigation that risks upending the foundational rules of college sports, the rise of private-donor pay-for-play schemes in high-revenue sports like football and basketball, and the clear distinction between collegiate and professional athletics.

  • College sports, a unique American institution, supports over 500,000 student-athletes and dispenses nearly $4 billion in scholarships each year. This system not only cultivates future leaders but also fuels local economies and shapes national culture.
  • The collegiate athletic structure has been responsible for producing 75% of the U.S. Olympic Team for 2024 and has contributed significantly to the development of countless business and civic leaders.
  • However, recent court decisions—most notably the 2021 Supreme Court ruling regarding name, image, and likeness (NIL) payments, along with subsequent cases that have dismantled NCAA transfer and recruiting regulations—have thrown the collegiate sports landscape into chaos, jeopardizing its financial and structural integrity.

    • These ongoing lawsuits threaten to unravel the very distinctions that separate college sports from their professional counterparts, which are essential for protecting non-revenue sports. They challenge the notion that student-athletes should not be treated as standard professional employees and impose limits on the number of seasons an athlete can participate.

  • The absence of enforceable regulations has transformed what were intended to be authentic, third-party NIL opportunities into bidding wars for talent among university boosters. Reports indicate that some institutions are pouring over $50 million annually into securing top rosters, primarily for high-revenue sports like football, with one team expected to dole out $35-40 million in 2025 alone.
  • This significant pressure on financial resources raises alarms about the future of non-revenue sports, women’s sports, and Olympic sports. As private donor funds increasingly flow into these pay-for-play arrangements, competitive balance is further eroded, creating a landscape where wealthier programs can acquire the best talent from less affluent schools at will.
  • The legal landscape is further complicated by the fact that over 30 states have enacted conflicting NIL laws, resulting in a chaotic race to the bottom that threatens to exploit student-athletes and create competitive disparities between universities.
  • Without decisive federal intervention to restore order, the ongoing legal battles and patchwork state laws could exploit student-athletes and undermine the very opportunities that collegiate sports promise.

PROMOTING A LEGACY OF ATHLETIC EXCELLENCE:

This Executive Order is a continuation of President Trump’s enduring commitment to promoting American excellence through sports, recognizing their value in cultivating leaders and shaping culture.

  • In a parallel move, President Trump also signed an Executive Order to ensure that men do not compete in women’s sports, thereby reinforcing equal opportunities for women in athletics.
  • He played a crucial role in securing the United States’ bid for the 2028 Summer Olympics in Los Angeles and the 2026 FIFA World Cup, highlighting his involvement in promoting American sporting events on the global stage.
  • Additionally, President Trump has been a regular presence at sporting events, hosting numerous teams at the White House, further solidifying his public persona as a sports advocate.

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