Indian digital storytelling platform Pratilipi has recently announced a strategic content partnership with renowned production house Roy Kapur Films. This collaboration aims to co-develop and produce a variety of films and series by utilizing Pratilipi’s vast story universe.
The partnership between Pratilipi and Roy Kapur Films will involve jointly identifying stories from Pratilipi’s platform, co-investing in their development, and collaboratively pitching and producing them for top studios and streaming platforms. The goal is to co-produce a minimum of six projects, including both films and series, over the next three years.
The first project to emerge from this partnership is “Charitraheen,” a gripping courtroom drama that has garnered a massive following on the Pratilipi app, with over 21 million reads, 244,000 reviews, and an impressive 4.88/5 rating.
Pratilipi, with over 30 million monthly active users and 1.6 million writers, offers a vast catalogue of stories in 12 Indian languages. On the other hand, Roy Kapur Films, founded by veteran producer Siddharth Roy Kapur, brings its production expertise and industry connections to the table. The company has been behind successful projects like “The Sky Is Pink,” “Yeh Ballet,” “Aranyak,” and “Rocket Boys.”
Siddharth Roy Kapur expressed his excitement about the partnership, emphasizing the shared belief in the transformative power of storytelling. He highlighted the importance of crafting narratives that are deeply rooted in local culture while resonating universally, aiming to connect grassroots stories with global audiences.
Ranjeet Pratap Singh, co-founder and CEO of Pratilipi, sees this collaboration as a significant step towards unlocking the potential of Indian storytelling. He emphasized the platform’s commitment to showcasing diverse voices and experiences, noting that great stories can come from anywhere and reach global audiences.
Roy Kapur Films has an exciting lineup of projects in the pipeline, including the series “Matka King” for Prime Video and the historical epic “The Anarchy,” based on William Dalrymple’s bestselling book.
In addition to its core storytelling platform, Pratilipi also operates Pratilipi FM, Pratilipi Comics, Westland Books, and IVM Podcasts. The platform collaborates with ecosystem partners to adapt stories into streaming shows, TV series, and films.
Overall, the partnership between Pratilipi and Roy Kapur Films represents a fusion of creative storytelling and production expertise, aiming to bring compelling narratives to audiences worldwide. Stay tuned for more exciting projects from this dynamic collaboration.
