The Bizarre Reason Why Barbara Broccoli Sold the James Bond Franchise to Amazon
In a surprising turn of events, Barbara Broccoli, the longtime guardian of the iconic 007 films, shocked Hollywood by announcing the sale of her family’s company, EON Productions, to Amazon. This decision marked a significant shift in the creative control of the beloved film series that has been under the Broccoli family’s ownership since 1962.
When Broccoli, 64, and her half-brother, Michael G. Wilson, 83, inherited the franchise in the mid-1990s, they were guided by their father, legendary producer Cubby Broccoli, who advised them to “not let anybody else mess it up.” This advice shaped their management of the franchise for decades, making the recent sale all the more puzzling to industry insiders.
Many have been left wondering why Broccoli would part ways with a cherished family legacy, especially after a prolonged battle with Amazon following its acquisition of MGM, the home of Bond, for $8.45 billion in 2021.
An insider revealed, “Several theories have emerged regarding the decision. One suggests that after producing nine Bond films over 30 years, starting with GoldenEye in 1995, Broccoli may be feeling fatigued by the demands of the franchise.
“Sources indicate that she has become frustrated with the challenges posed by Amazon, even going as far as to refer to her new partners as ‘idiots’ in a recent interview with The Wall Street Journal.
“Another theory speculates that Jeff Bezos made her an offer she couldn’t refuse. Rumors suggest that upon hearing her candid remarks, Bezos reached out with a billion-dollar promise that ultimately sealed the deal.”
Despite the speculation and rumors surrounding Broccoli’s decision, the sale of the James Bond franchise to Amazon has undoubtedly shaken the film industry and left fans eagerly anticipating what the future holds for the iconic spy series.