Ultraviolette, the Indian electric motorcycle startup, has been making waves in the industry with its recent expansion plans and funding boost. Two months ago, the company expanded into 10 European countries, and now, with a $21 million investment from TDK Corporation’s corporate venture arm, Ultraviolette is accelerating its growth even further.
Led by childhood friends and co-founders Narayan Subramaniam and Niraj Rajmohan, Ultraviolette has set out to revolutionize the mid-segment two-wheeler market with their expertise in mechanical engineering, automotive design, computer science, and electronics. Inspired by Tesla, the duo aimed to create electric motorcycles that could rival the performance of traditional internal combustion engine sports bikes.
The company’s flagship model, the F77 Mach 2, was launched in 2024, followed by the F77 SuperStreet earlier this year. Ultraviolette has also introduced the Shock Wave motorcycle and the Tesseract scooter, featuring advanced technologies like eSIM connectivity and predictive maintenance systems.
With a manufacturing facility in Bengaluru capable of producing 30,000 units, Ultraviolette handles everything in-house, from software development to battery manufacturing. The company’s focus on quality and innovation has garnered attention from investors, including Zoho Corporation and Lingotto.
Looking ahead, Ultraviolette plans to expand its production capacity to 60,000 units and increase its presence in India with 100 stores across 20 cities. The company also aims to scale its European operations, with 40 dealers already in place. Future plans include entering markets in Latin America, Southeast Asia, the U.S., and Japan.
Despite the challenges of the price-sensitive Indian market, Ultraviolette remains optimistic about its growth prospects. With over 3,000 motorcycles sold in India and a revenue target of $50 million by the end of the year, the company is on track to become a major player in the global electric two-wheeler market.
Overall, Ultraviolette’s commitment to innovation, performance, and global expansion positions it as a key player in the evolving landscape of electric mobility.
