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American Focus > Blog > Lifestyle > The Allure—and Pitfalls—Of a “Caveman” Skincare Routine
Lifestyle

The Allure—and Pitfalls—Of a “Caveman” Skincare Routine

Last updated: July 23, 2025 7:50 am
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The Allure—and Pitfalls—Of a “Caveman” Skincare Routine
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In the world of skincare, the concept of “Caveman Skincare” has recently gained attention thanks to TikTok creator Tia Zakher. Zakher made headlines when she announced to her followers that she was ditching her skincare routine in an effort to repair her skin barrier. While this trend may seem extreme, it has sparked a conversation about the effectiveness of simplifying one’s beauty routine.

The idea behind Caveman Skincare is to completely forgo all skincare products, including cleansers, serums, and moisturizers. While some may be intrigued by the idea of giving their skin a break from products, experts caution against this approach. Skipping essential steps like cleansing can lead to a buildup of dirt, bacteria, and debris on the skin, ultimately causing more harm than good.

Instead of going full caveman, dermatologists recommend a simple yet effective skincare routine. According to Dr. David Kim, a board-certified dermatologist, a basic routine should include a gentle cleanser, a moisturizer with humectants, emollients, or occlusives, and sunscreen with SPF. Serums containing active ingredients like retinol or vitamin C can be added based on individual skin concerns.

Dr. Hadley King, another board-certified dermatologist, emphasizes the importance of finding a balance in skincare routines. While multi-step routines can be beneficial for some, a minimalist approach can also yield great results. By focusing on key products like cleansers, serums, and SPF, individuals can simplify their routine without sacrificing effectiveness.

Ultimately, the key to healthy skin lies in finding a routine that works for your specific needs. Whether you choose to embrace the Caveman Skincare trend or opt for a more traditional approach, the goal is to prioritize skin health and well-being. By listening to your skin’s needs and consulting with a dermatologist, you can create a skincare routine that is both simple and effective.

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