The iPhone 17 is here: Find out all the details and order yours now

Apple’s latest iPhone lineup for the year 2025 has officially launched. While numerous leaks had given us a sneak peek into the new features and designs, there are still some compelling surprises to discuss.

Here’s a comprehensive overview of the new iPhone 17 series, highlighting the major upgrades and the pricing for each model.

You can now pre-order the new models online from Apple, as well as various network providers such as O2, Vodafone, EE, and Three, along with retailers like Currys.

What’s New in the iPhone 17?

Introducing iPhone Air

Debuting in 2025 is the iPhone Air, a fresh model in Apple’s lineup. This new addition replaces the previous Plus version and serves as a mid-tier option between the standard iPhone 17 and the 17 Pro.

In earlier rumors, the device was dubbed the “Slim,” and its 5.6mm thickness certainly lives up to that name—making it sleeker than the 5.8mm Samsung S25 Galaxy Edge. With a weight of just 165 grams, this phone is designed for portability without compromising on features.

Its slender design is achieved through a redesign of its internals, relocating several components into the unique camera bar designed by Apple, known as the “plateau”. However, some may view this as a minor cheat in achieving such a slim profile.

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Its robust titanium frame adds both durability and lightweight characteristics, preventing bending. Coupled with the ceramic shield on the device’s back, it is touted to be more resilient than earlier iPhone models.

The iPhone Air is exclusively an eSIM device, sporting a single 48MP rear camera along with upgraded selfie capabilities that support Center Stage technology. The display measures 6.5 inches, boasting a staggering peak brightness of 3000 nits, ideal for usage in bright environments, and features a fluid 120Hz refresh rate.

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Powering this model is Apple’s new A19 Pro chip, promising to excel even in demanding gaming situations. While Apple vaguely hints at “all-day battery life,” they’ve also introduced a MagSafe battery pack for extra support. Additionally, accessories like a rumored crossbody strap and custom cases will be available, including a straightforward protective bumper.

The iPhone Air will be available in four “light” colour options: black, white, pale gold, and pale blue.

Apple

Design of the iPhone 17

Leading up to the iPhone 17 launch, the internet was rife with leaks, which meant many enthusiasts were already familiar with the new designs.

The most striking design update is the massive camera bar that spans the entire back of the iPhone Air, Pro, and Pro Max models, termed a “plateau” by Apple. Notably, the design differs across models, with the Air showcasing a flat surface while the Pro and Pro Max feature a more pronounced ridge.

This design choice addresses some thermal management issues with Apple’s powerful new phones by enhancing component spacing and heat dissipation. However, opinions will likely be split on its aesthetic appeal.

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However, the standard iPhone 17 model features a less pronounced dual-lens camera module (comprising a 48MP main camera paired with a 2x telephoto lens).

Apple

The standard model features a 6.5-inch display, a glass back with a ceramic shield for increased durability, and is offered in five attractive colours: lavender, sage, mist blue, black, and white. Given its specifications and pricing, the iPhone 17 is poised to be a strong contender in the new lineup.

Apple

The Pro and Pro Max models feature an aluminum chassis with textured options in orange, dark blue, and silver. The Pro boasts a 6.3-inch display while the Pro Max features a larger 6.9-inch display. These models come packed with a significantly robust chip and an enhanced camera system that aims to cater to both amateur and professional photographers alike. It’s noteworthy that the promotional Apple Event was filmed entirely using the iPhone 17 Pro.

Apple

Enhancements to the Selfie Camera: Center Stage

While Apple was relatively reserved in promoting AI advancements during the launch, one significant integration is the addition of Center Stage functionality to the front camera across all iPhone 17 models.

Apple

This feature greatly enhances selfie quality, including group shots, as the Center Stage functionality keeps users centered within the frame, automatically adjusting the shooting format from portrait to landscape as necessary. This means no more awkward repositioning is needed when taking photos.

Additionally, a new dual-capture video feature captures footage from the main camera while simultaneously embedding a selfie feed in the corner—ideal for sharing quick responses or reactions on social media platforms.

Other Notable Features

The iPhone 17 series offers several compelling features including:

• Always-on display functionality
• ProMotion support for smoother visuals
• Remarkable 3000 nits peak brightness for exceptional visibility
• 120Hz refresh rate for an ultra-smooth scrolling experience

While the iPhone 17 is powered by Apple’s A19 chip, the Pro variants feature the more advanced A19 Pro chip. Both the Air and Pro models benefit from wireless connectivity supported by Apple’s new NI chip.

In a bid to tackle overheating issues, the Pro models are also equipped with vapour chamber cooling systems, a sophisticated solution utilizing a small amount of liquid to dissipate heat effectively.

Software Enhancements

The iPhone 17 series will ship with iOS 26, which features an array of new enhancements and functionalities.

The upcoming iOS 26 will introduce a complete visual revamp called “Liquid Glass”, characterized by translucent, floating menus. While AI’s integration in software continues to be a hot topic, ongoing developments lead to the incorporation of ChatGPT capabilities into Visual Intelligence, enabling users to query images and find matching products across various platforms.

Users can also expect a range of new features including live translation options, an interactive Games app, and updates across Messages, Apple Music, Maps, Phone, and Photos applications to enhance user experience.

What’s Next: iPhone 17e

Interestingly, the iPhone 17e will not be launched alongside its counterparts in September 2025 but is anticipated to arrive in Spring 2026, aligning with the release timeline of the 16e model from earlier this year.

The upcoming model is rumored to feature an upgraded chipset and an improved design while retaining many elements from its predecessor. Expected specifications include:

• 6.1-inch OLED display with a 60Hz refresh rate
• Dynamic Island design similar to its predecessor
• 12 MP front-facing camera with Face ID capabilities
• 48 MP rear camera

Key Dates

• The iPhone 17 lineup was unveiled during the keynote event on 9 September 2025
• All models became available for purchase starting 19 September

Key Pricing Information

• Prices are largely consistent with the previous year’s iPhone 16 pricing
• All models start with a minimum of 256GB storage
• The iPhone Air is priced under £1,000 / $1,000

Author: Emma Rowley, Deputy Editor, Tech Advisor