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American Focus > Blog > Health and Wellness > Trump’s Executive Order On Pharma Prices Resets The Playing Field
Health and Wellness

Trump’s Executive Order On Pharma Prices Resets The Playing Field

Last updated: May 19, 2025 10:10 am
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Trump’s Executive Order On Pharma Prices Resets The Playing Field
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President Trump’s recent executive order on prescription drug prices has sparked a wave of discussion and debate within the healthcare industry. Signed on May 12, 2025, the order aims to address the issue of high drug prices in the United States by implementing a “most-favored nation” pricing system for prescription medications and biologics.

The executive order highlights the stark contrast between drug prices in the U.S. and other developed countries, particularly in the European Union. President Trump emphasized that American consumers should not have to subsidize lower-cost drugs in other nations while facing inflated prices at home. By implementing a most-favored nation pricing model, American patients will have access to the same affordable prices enjoyed by consumers in other countries.

To achieve this goal, the executive order outlines a comprehensive approach that involves multiple government agencies. The order focuses on addressing the issue of international “freeloading,” where other countries benefit from American innovation without contributing their fair share. The Secretary of Commerce and the U.S. Trade Representative are empowered to take action against nations engaging in unfair trade practices related to pharmaceuticals.

President Trump also highlighted the potential for direct-to-consumer sales at most-favored nation prices, bypassing traditional middlemen in the pharmaceutical supply chain. This approach aims to streamline access to medications and reduce unnecessary costs in the healthcare system.

Within 30 days of the executive order, key government officials are tasked with establishing most-favored nation price targets and communicating them to manufacturers. If progress is not made towards implementing these pricing targets, the order allows for the imposition of price controls and potential importation of select drugs. Additionally, the Food and Drug Administration is directed to review and potentially revoke approvals for drugs that are deemed unsafe, ineffective, or improperly marketed.

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Critics of the executive order have raised concerns about the lack of specific actions and timelines outlined in the order. However, supporters argue that the broad authority granted to government agencies signals a serious commitment to addressing the issue of high drug prices in the U.S. The executive order sets the stage for a significant shift in the global pharmaceutical market, with the potential to create a more equitable pricing system that benefits American consumers.

Overall, President Trump’s executive order on prescription drug prices represents a bold step towards reforming the pharmaceutical industry and ensuring fair pricing for American patients. By addressing the issue of international trade practices and streamlining access to affordable medications, the order has the potential to bring about positive change in the healthcare landscape.

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