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American Focus > Blog > Tech and Science > What I Wish Parents Knew about Social Media
Tech and Science

What I Wish Parents Knew about Social Media

Last updated: June 16, 2025 6:10 pm
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What I Wish Parents Knew about Social Media
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As the week winds down and the school bus approaches, a familiar routine unfolds in my home. My mom pops in for a visit, heading straight to the kitchen to brew a cup of tea. Soon enough, my son bursts through the back door, eager to spend time with his grandmother. Their destination? The cozy couch, where they bond over YouTube videos on my mom’s tablet. The content of choice? Minecraft gameplay, Super Mario Odyssey adventures, and a mix of other gaming-related videos that keep them entertained until my husband and I wrap up our workday.

As I occasionally peek over their shoulders, I can’t help but notice the formulaic nature of these videos. With jump cuts, extreme close-ups, and creators I’ve never heard of but with millions of subscribers, I can’t help but question the quality of content my son is consuming. Are these videos the equivalent of junk food for the brain? It’s a thought that lingers in my mind, especially considering my profession as a social media researcher.

I firmly believe in not banning screens altogether in my household, and I wouldn’t advocate for such extreme measures in other homes either. However, my work has shed light on the lack of transparency from social media companies when it comes to how their systems operate. This invisibility can lead to potential harm, which is why it’s crucial for parents and children to have a better understanding of these platforms.

One positive development is the ongoing research, independent of social media platforms, that delves into the risks faced by kids and teens online. By understanding the inner workings of these systems and engaging in conversations with your child, you can empower them to navigate the digital landscape safely and responsibly. Here are three key insights that every parent should grasp about social media and how to discuss them with their kids:

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1. Your teen isn’t the customer—they’re the product: It’s essential to explain to your child that social media platforms profit by selling ads and leveraging user data. By being aware of how their attention and engagement are monetized, teens can make more informed choices about their online interactions.

2. Algorithmic feeds prioritize usage over well-being: Feed algorithms aim to keep users engaged for as long as possible, often at the expense of mental health. By discussing how these algorithms work and setting boundaries on screen time, parents can help their kids maintain a healthy relationship with social media.

3. Content moderation isn’t foolproof: While platforms strive to remove harmful content, it’s unrealistic to rely solely on their moderation efforts. Encourage open conversations with your child about their online experiences and be prepared to switch to safer platforms if necessary.

In conclusion, navigating the complexities of social media as a parent is no easy feat. However, by staying informed, fostering open communication, and setting clear boundaries, you can guide your child towards a positive online experience. Remember to prioritize sleep over late-night scrolling, discourage dishonesty about age on platforms, and remain actively involved in your child’s digital journey. With vigilance and support, you can help your teen navigate the digital world with confidence and resilience.

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