The unexpected success of the Canadian show “Heated Rivalry” has taken the television world by storm, quickly becoming a fan favorite both in Canada and the United States. The show, which revolves around the romance between rival gay hockey players, has shattered records and captured the hearts of viewers on both sides of the border.
It all started with a call from Jason Butler, an executive at HBO Max, who had acquired the show for the Australian market. Once HBO and Max’s content chairman/CEO, Casey Bloys, got a glimpse of the series, negotiations began immediately. Bloys, a gay man himself, was drawn to the authenticity and quality of the show, making it an easy decision to bring it to the U.S. audience.
In Canada, “Heated Rivalry” quickly became the most-watched original series on Bell Media’s Crave streamer, setting the stage for its success in the U.S. as well. The show’s unexpected premiere date in late November was a result of overwhelming positive feedback and a desire to capitalize on the holiday viewing season.
The rush to launch the show left the creators, Jacob Tierney and Brendan Brady, feeling both thrilled and exhausted. Tierney, who was inspired by the “Game Changers” novel series about hockey players, saw the potential for a captivating TV adaptation and quickly secured the rights. Despite initial concerns about the risqué content, Bell Media executives embraced the idea and worked closely with Tierney and Brady to bring the show to life.
The success of “Heated Rivalry” serves as a bright spot in the television industry, highlighting the power of compelling storytelling and diverse representation. As the show continues to captivate audiences on both sides of the border, it’s clear that its impact will be felt for years to come. The success of the Canadian TV show “Heated Rivalry” has left many in the industry amazed. The show, based on a popular book series, received high praise from everyone who saw it, with many being blown away by its quality. However, despite its popularity, the creators struggled to find co-financers for the project.
Looking back, the creators, Tierney and Brady, are grateful that they didn’t compromise the show’s vision by bringing in partners who wanted to make changes. They believed in the show’s potential and its appeal to a large audience. In Canada, the TV model differs from the U.S., with the producer owning the show and partnering with broadcasters for a license fee.
Unfortunately, potential partners wanted to alter the show’s creative direction, which didn’t align with the creators’ vision. Ultimately, they were able to finance the show themselves, with the support of Bell’s license, distribution deals, and Accent Aigu’s equity investment.
The show’s executive producer, Stockman, believes that the industry’s challenges, rather than the show’s content, hindered finding additional financial partners. Despite the initial struggle, the success of “Heated Rivalry” has proven to be a wise investment.
HBO Max, which acquired the U.S. rights for the show, will not interfere with its creative direction in Season 2. Bloys, from HBO Max, acknowledges the show’s success and its unique appeal. The show’s placement on HBO in the U.S. aligns with its premium content strategy.
“Heated Rivalry” has broken through the noise in the industry. The show’s early casting announcements generated interest, and its social media strategy further fueled anticipation. The show’s female-heavy audience surprised many, but the creators stayed true to the source material, resulting in a unique blend of intimacy and sweetness.
As the show continues to gain popularity, the creators remain focused on delivering content that resonates with fans. The success of “Heated Rivalry” has exceeded expectations, appealing to a broader audience than initially anticipated. From a business perspective, the decision to invest in the acquisition of the show “Heated Rivalry” has proven to be incredibly lucrative. The success of the show on Crave, as well as its global reception, has exceeded all expectations. The show’s well-executed sex scenes, which were integral to the storytelling, have garnered praise and added depth to the characters and their struggles.
The internet buzz surrounding “Heated Rivalry” has been overwhelming, with memes circulating and generating interest even before HBO’s acquisition. The show has not only been a hit for Crave but has also showcased the talent and creativity of Canadian production. It has helped dispel the notion that Canada is only a destination for cheap productions, highlighting the country’s skilled creatives and production capabilities.
The impact of “Heated Rivalry” goes beyond just the success of one show. It has become a flagship drama for Crave and Bell originals, showcasing their ability to produce high-quality content that resonates with audiences worldwide. The anticipation for Season 2 is high, with fans eagerly awaiting its return. While the creators acknowledge the pressure to deliver a second season in a timely manner, they are committed to maintaining the show’s high standards and not rushing the production process.
As they gear up for Season 2, the creative team behind “Heated Rivalry” is excited to continue the story and explore new avenues for the characters. The show’s popularity has solidified its place as a must-watch series, and the team is dedicated to delivering a second season that lives up to the expectations of fans and critics alike. Stay tuned for more updates on the future of “Heated Rivalry” as the creators get back to work on crafting another compelling season.

