The much-anticipated 2026 Super Bowl will feature a showdown between the New England Patriots and the Seattle Seahawks, and many companies are gearing up to promote their brands during the event. One such company is Fanatics Sportsbook, which enlisted the help of model Kendall Jenner for their Super Bowl commercial. Jenner took to Instagram to share the commercial, which humorously addressed the infamous “Kardashian Kurse” and playfully poked fun at her past relationships with basketball players.
In the commercial, Jenner quipped, “Any basketball player who dates me kind of hits a rough patch. While the world’s been talking about it, I’ve been betting on it. How else do you think I can afford all this? Modeling! This pool? Basketball boyfriend one. Missed the playoffs. Guess nobody was getting a ring in this house.” The post generated a lot of reactions, with celebrities and athletes like Indiana Fever guard Sophie Cunningham praising Jenner’s humor and personality.
Jenner’s close friends, including Hailey Bieber and Gigi Hadid, also chimed in with their thoughts on the commercial, with Hailey calling it “genius” and Hadid responding with laughter. In other Super Bowl news, NFL commissioner Roger Goodell addressed the controversy surrounding Bad Bunny’s halftime show performance. Despite criticism from fans and even U.S. President Donald Trump, Goodell confirmed that the rapper will not be replaced and expressed confidence that the show will be a hit.
The 2026 Super Bowl is set to take place at Levi’s Stadium in Santa Clara, California, on Feb. 8, and is expected to draw a star-studded crowd of celebrities and personalities. With the excitement building for the big game, it’s clear that this year’s Super Bowl will be one for the books.

