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American Focus > Blog > Economy > Why Dividend Stocks Are Better Bought Individually
Economy

Why Dividend Stocks Are Better Bought Individually

Last updated: February 28, 2026 8:05 pm
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Why Dividend Stocks Are Better Bought Individually
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Understanding Dividend Investing: SPDR Portfolio S&P 500 High Dividend ETF (SPYD)

Dividend investing has never been more popular. Investors often flock to stocks for the yield, assuming that the stock price will appreciate over time. However, most stocks yield lower than bonds and come with equity market risks. In a market focused on artificial intelligence (AI) trades, the SPDR Portfolio S&P 500 High Dividend ETF (SPYD) serves as a valuable research tool for individual stock analysis.

SPYD is designed to identify the 80 highest-yielding stocks in the S&P 500 Index and weights them equally. This approach requires the fund to have a diversified portfolio of winners, rather than relying on a few oversized holdings. However, in a growth-driven market like the current one, this strategy may not always yield the desired results.

SPYD has recently gained momentum as investors shift away from technology stocks. While the fund’s chart appears promising, its diverse nature makes it challenging to analyze. With a price-to-earnings (P/E) ratio of 14x, there may be single-stock opportunities worth exploring in the current market environment.

www.barchart.com
www.barchart.com

The bull case for SPYD lies in its ability to provide high income and diversification in a market where growth stock valuations are stretched. With a trailing 12-month dividend yield of over 4%, SPYD offers a significantly higher yield than the broader S&P 500. Moreover, the fund is heavily weighted towards defensive and value-oriented sectors, such as real estate, financials, and consumer staples, which can act as safe havens during periods of market volatility.

On the other hand, the bear case for SPYD emphasizes the risks associated with a yield-only selection process. The fund may end up including “yield traps,” companies with high yields due to plummeting stock prices and deteriorating fundamentals. Additionally, the fund’s exposure to real estate, particularly real estate investment trusts (REITs), makes it sensitive to interest rate fluctuations and market dynamics.

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As an experienced investor in dividend stocks, I believe that SPYD serves as a valuable screening tool for individual stock selection rather than as a standalone ETF investment. While the fund offers diversification and income potential, it may not always provide the desired total return, especially in a market environment where valuations are stretched.

Rob Isbitts, creator of the ROAR Score, recommends using SPYD for research purposes and advises DIY investors to manage risk and create their own portfolios. For more insights from Rob, visit ETFYourself.com.

Disclaimer: Rob Isbitts does not hold positions in any securities mentioned in this article. The information provided is for informational purposes only. This article was originally published on Barchart.com

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