Prime Video’s latest Indian spy series, “Citadel: Honey Bunny,” has taken the streaming world by storm, claiming the top spot as the most-watched series worldwide during its launch weekend. The show, which premiered on Nov. 7, has captivated audiences in 200 countries and territories, making it a hit in nearly 150 markets including the U.S., U.K., France, Italy, Australia, Canada, Brazil, and U.A.E. It also topped the charts in India and over 30 countries on its debut day.
Directed by Raj Nidimoru and Krishna DK, the series stars Varun Dhawan and Samantha and is set in the 1990s. The thrilling spy drama follows a stuntman and struggling actress who find themselves caught up in espionage. Alongside the talented leads, the ensemble cast includes Kay Kay Menon, Saqib Saleem, Simran, Sikandar Kher, Soham Majumdar, Shivankit Parihar, and Kashvi Majmundar. Produced by D2R Films and Amazon MGM Studios, “Citadel: Honey Bunny” is the third installment in the “Citadel” universe, following the original series starring Richard Madden and Priyanka Chopra Jonas, as well as the Italian spinoff “Citadel: Diana.”
Executive produced by the Russo Brothers’ AGBO, the series has garnered immense success and critical acclaim. AGBO is currently working on the production of “Citadel” Season 2 in London under the direction of Joe Russo. The Russo brothers are also set to return to Marvel with upcoming projects like “Avengers: Doomsday” and “Avengers: Secret Wars.”
The success of “Citadel: Honey Bunny” highlights the growing popularity of non-English international originals on Prime Video’s global platform. James Farrell, VP of international originals at Prime Video and Amazon MGM Studios, expressed his excitement over the show’s success, emphasizing the universal appeal of Indian content. Nikhil Madhok, head of originals at Prime Video India, echoed this sentiment, noting the positive response to the series in India and abroad.
Raj & DK, the directors of the series, shared their enthusiasm for the project, praising the collaboration with top names in the entertainment industry and the opportunity to expand the world of spies with unique storytelling. Angela Russo-Otstot, executive producer and chief creative officer at AGBO, commended the creative team behind “Citadel: Honey Bunny,” highlighting the exceptional performances of the cast and the compelling scripts crafted by writer Sita Menon.
As the series continues to garner praise and viewership worldwide, the future looks bright for “Citadel: Honey Bunny” and the expanding “Citadel” universe. With its blend of action, suspense, and nostalgia, this spy thriller is a must-watch for fans of international dramas.