Netflix unveiled its much-anticipated biannual viewership report yesterday, coinciding with the release of its earnings report. The report highlighted the U.K. sensation “Adolescence” as the most-watched TV series, while the action-comedy film “Back in Action” starring Jamie Foxx and Cameron Diaz emerged as the top movie on the platform.
The Engagement Report, which captures 99% of Netflix members’ viewing habits from January to June 2025, revealed that subscribers globally consumed a staggering 95 billion hours of content in the first half of the year. This marked a slight increase from the previous year’s 94 billion hours, indicating a 1% uptick in engagement. Despite facing heightened competition, Netflix’s co-CEO Greg Peters expressed optimism for a more robust increase in viewing for the second half of the year, citing the strength of their upcoming content slate.
Interestingly, more than a third of all viewing on Netflix came from non-English language titles, with 10 out of the 25 most-watched series in the first half of 2025 being non-English shows.
On the television front, the South Korean phenomenon “Squid Game” stole the spotlight with a whopping 231 million views across all three seasons. Meanwhile, the U.K. drama “Adolescence” took the crown as the most-watched show with 145 million views. Other notable mentions included “Missing You,” “Black Mirror” Season 7, and “Dept. Q” Season 1.
In the film category, Netflix originals dominated the top three spots, with “Back in Action” leading the pack with 165 million viewers. This was followed by Tyler Perry’s “Straw” and “The Life List” starring Sofia Carson. Non-English language films like “Exterritorial,” “Counterattack,” and “Ad Vitam” also resonated with viewers across the globe.
Furthermore, WWE’s debut on Netflix in January garnered over 280 million view hours, solidifying its popularity among audiences.
Netflix highlighted that nearly half of the viewing for original content in the first half of 2025 stemmed from titles released in 2023 or earlier. Popular series like “Orange Is the New Black,” “Ozark,” and “Money Heist,” as well as movies like “Red Notice” and “We Can Be Heroes,” continued to attract substantial viewership.
For a detailed breakdown of Netflix’s Engagement Report for the first half of 2025, interested readers can access the full spreadsheet via the provided link. Additionally, the top 10 TV shows and movies for the period were listed, showcasing the diverse range of content that captivated audiences during the first half of the year.
