He Xiaopeng, founder of Chinese EV company Xpeng, recently announced that the company’s focus for the next decade will be on integrating artificial intelligence into their vehicles. This strategic move comes as Xpeng launched its new mass-market Mona brand, offering electric cars with prices starting as low as $16,812, significantly lower than Tesla’s Model 3.
The launch of the Mona M03 electric coupe was met with overwhelming demand, with over 10,000 orders placed within just 52 minutes of the car’s formal introduction in Beijing. This success translated into a positive response from investors, as Xpeng’s U.S.-listed shares closed up 6.5% in New York trading, while its Hong Kong-traded shares rose nearly 2% early Wednesday morning.
Michael Dunne, founder and CEO of consulting firm Dunne Insights, highlighted the significance of China’s position in the automotive industry, stating that with cars priced under $20,000, China is solidifying its position as the world’s automotive manufacturing hub. He emphasized that China’s ability to produce cars at a lower cost than anywhere else in the world is a key factor driving this trend.
In a further show of confidence in the company, He Xiaopeng purchased at least 1 million shares of Xpeng’s stock traded in the U.S. and Hong Kong, amounting to nearly $10 million. This move increased He’s ownership stake in the company to about 18.8% of the total issued share capital.
Despite a challenging year for Xpeng, with shares declining by more than 45% thus far, the launch of the Mona brand and He Xiaopeng’s significant share purchase signal a positive outlook for the company. In comparison, Tesla shares closed nearly 2% lower on Tuesday, while shares of Chinese electric car companies Zeekr and Li Auto experienced gains, and Nio closed slightly lower.
Overall, Xpeng’s strategic focus on artificial intelligence integration and the successful launch of the Mona brand demonstrate the company’s commitment to innovation and growth in the competitive electric vehicle market. With He Xiaopeng’s continued support and the strong demand for their new offerings, Xpeng is poised for continued success in the evolving automotive landscape.