BNB Chain is launching a $45 million assistance program aimed at supporting meme coin traders who were most significantly affected by the recent market downturn.
This initiative, developed in collaboration with the meme coin launchpad Four Meme, will distribute BNB tokens to over 160,000 addresses that have recently engaged in trading meme assets on the platform.
The program, titled the âReload Airdrop,â enjoys the support of PancakeSwap, Binance Wallet, and Trust Wallet, and aims to restore trust throughout one of the BNB Chain ecosystemâs most vibrant sectors.
A total of around $45 million in BNB will be allocated randomly to eligible users, with the initial round of airdrops set to commence this week. The complete distribution is projected to wrap up by early November 2025.
This initiative comes in the wake of one of the largest liquidation events recorded in cryptocurrency history.
On Friday, over $19 billion in leveraged assets were liquidated as the markets crashed following U.S. President Donald Trump’s announcement of plans to impose a 100% tariff on imports from China.
This unexpected declaration set off a wave of forced liquidations, erasing more than $16.8 billion in long positions alone, as reported by CoinGlass. In just 24 hours, over 1.6 million traders faced liquidation.
Memecoins were some of the most severely impacted, with many losing significant value during the widespread sell-off.
In response, BNB Chain’s Reload Airdrop aims to compensate users who incurred losses during this market crash and to revitalize trading activity within its ecosystem.
As stated by the team, this airdrop signifies a joint effort by BNB Chain and its collaborators to âexpress gratitude to users and buildersâ who remain active participants despite market fluctuations.
BNB Chainâs endeavor coincides with a noted recovery for its native token, BNB.
Following the crash over the weekend, BNB experienced a surge of more than 16% in the previous 24 hours, reaching a new all-time high of $1,370 on Monday, as per data from CoinMarketCap.
The token’s upward trend initiated after it surpassed the $1,200 threshold earlier in the day, continuing to climb beyond $1,300 within hours. Currently, BNB has increased by 3.7%, trading at about $1,271.
The former Binance CEO Changpeng Zhao, also known as CZ, shared his thoughts on the announcement, labeling the fund as a â$44 million reload fundâ aimed at safeguarding users who suffered losses on meme coins during the recent market plunge.
âThen someone threw in an additional $1 million, which messed everything up,â he light-heartedly remarked in a post on X, referring to the final $45 million figure.
Four Meme, which has partnered with PancakeSwap to facilitate automatic liquidity transfers for meme coins, will manage the technical aspects of the airdrop.