In a recent development, the CEO of Hertz, Gil West, expressed his gratitude and humility following remarks made by billionaire investor Bill Ackman. Ackman’s investment management company, Pershing Square, recently acquired a significant 19.8% stake in the car rental firm, sparking optimism and excitement within the company.
“I am humbled, and we should all feel encouraged by Bill Ackman’s comments and energized by the strong support shown by him,” West conveyed in a letter to employees, as reported by Reuters. Ackman, in a post on X, commended West and his management team for their efforts to boost unit revenue and cut operating costs, which he believes will lead to a substantial improvement in profit margin over the coming years. He also highlighted the company’s capital structure as a key factor that will enable shareholders to reap attractive returns on their investment.
Despite challenges posed by recent tariff announcements impacting the travel industry, Ackman remains optimistic about Hertz’s long-term profitability. While acknowledging potential short-term setbacks in the first quarter and first half results, he firmly believes that the company is poised for sustained growth and higher profitability in the intermediate term.
Pershing Square’s sizable stake in Hertz now positions it as the second-largest shareholder in the company, signaling a vote of confidence in the company’s future prospects. This vote of confidence was reflected in Hertz’s stock performance, with shares surging by an impressive 44.3% on Thursday alone. Since the beginning of 2025, the stock has witnessed a remarkable increase of over 125%, underscoring investor optimism and market confidence in the company’s trajectory.
As the partnership between Hertz and Pershing Square continues to evolve, stakeholders are eagerly anticipating the positive impact of Ackman’s investment on the company’s growth trajectory. With a clear vision for sustainable profitability and strategic initiatives in place, Hertz is well-positioned to capitalize on future opportunities and deliver value to its shareholders.
This article was reported by Abhinav Parmar in Bengaluru and edited by Matthew Lewis.