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Economy

Linda Yaccarino steps down as chief executive of X

Last updated: July 9, 2025 8:10 am
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Linda Yaccarino steps down as chief executive of X
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Linda Yaccarino, whom Elon Musk installed as chief executive of social media platform X, announced on Wednesday she is stepping down after two years in the role.

Yaccarino, NBCUniversal’s former head of advertising, joined the platform in mid-2023, when it was still known as Twitter.

She took over its leadership from Musk, who had bought the company for $44bn the previous October but signalled his time as chief executive would be temporary.

In a post announcing her decision, Yaccarino said: “After two incredible years, I’ve decided to step down as CEO of X.”

She added that the “best is yet to come” as the company enters a “new chapter” with Musk’s artificial intelligence company xAI.

This is a developing story

Linda Yaccarino Steps Down as CEO of X

After two years at the helm of social media platform X, Linda Yaccarino has announced her decision to step down as CEO. Yaccarino, who was appointed by Elon Musk, took over the leadership role in mid-2023, following Musk’s acquisition of the company for $44 billion.

Yaccarino, formerly the head of advertising at NBCUniversal, brought her expertise to X during a period of transition when the platform was still known as Twitter. Musk had indicated that his tenure as CEO would be temporary, paving the way for Yaccarino to lead the company.

In a statement regarding her departure, Yaccarino expressed gratitude for her time at X, stating, “After two incredible years, I’ve decided to step down as CEO of X.” She also shared her optimism for the future of the company as it embarks on a new chapter with Musk’s artificial intelligence venture, xAI.

As Yaccarino’s tenure comes to an end, the industry awaits news on her successor and the strategic direction that X will take under new leadership. This development marks a significant shift in the trajectory of the platform and underscores the dynamic nature of the tech industry.

Stay tuned for updates on this evolving story as X navigates its next phase with Yaccarino’s departure.

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