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American Focus > Blog > Economy > PDD Holdings’ (PDD) Temu Experiences a Whopping 48% Drop in Daily US Users in May
Economy

PDD Holdings’ (PDD) Temu Experiences a Whopping 48% Drop in Daily US Users in May

Last updated: June 18, 2025 6:38 pm
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PDD Holdings’ (PDD) Temu Experiences a Whopping 48% Drop in Daily US Users in May
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PDD Holdings Inc. (NASDAQ:PDD) has recently made headlines as one of the 13 Most Undervalued Retail Stocks to Buy Right Now. The global discount e-commerce platform Temu, which is owned and operated by PDD Holdings Inc., experienced a significant drop in daily US users in May compared to March. This drop occurred after the United States closed the “de minimis” loophole on May 2, which previously allowed Chinese companies to deliver low-value packages to the US without incurring tariff obligations.

As a result of the closure of the de minimis loophole, Temu had to slash its ad spending in the US and adjust its order fulfillment strategy. This led to a considerable decrease in engagement on the platform, as noted by Simeon Gutman, a Morgan Stanley equity analyst. Gutman expressed concerns about Temu’s competitive threat weakening if the tariff environment remains uncertain for an extended period.

PDD Holdings Inc. is a Chinese multinational online commerce group and retailer with a diverse range of businesses. The company owns Pinduoduo, a popular online commerce platform in China, and operates the fast-growing e-commerce marketplace Temu, which now spans over 50 countries worldwide. While PDD has potential as an investment, some AI stocks may offer greater upside potential and less downside risk.

For investors seeking an undervalued AI stock with significant potential in the current trade environment, exploring the best short-term AI stock could be beneficial. It’s essential to consider all investment options carefully and stay informed about market trends to make well-informed decisions.

In conclusion, while PDD Holdings Inc. presents opportunities for investors, exploring other investment avenues, particularly in the AI sector, may offer greater potential returns. Understanding market dynamics and staying updated on industry trends are crucial for making informed investment decisions.

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