Scooter Braun, the renowned music manager, recently shared his struggles with suicidal ideation during a period of public drama and a challenging divorce. In a candid conversation on Steven Bartlett’s “Diary of a CEO” podcast, Braun opened up about his mental health journey and the pivotal moment that led him to seek help.
Reflecting on his decision to attend The Hoffman Process in October 2020, Braun revealed that his marriage was falling apart, despite the world perceiving him as successful due to his clients’ accomplishments, such as Ariana Grande and Justin Bieber. Braun disclosed a dark moment when he contemplated suicide for 20 minutes, feeling overwhelmed by the loss of control over his personal life and the pressure to maintain a perfect image.
Fortunately, Braun recognized the severity of his mental state and reached out for support. A friend encouraged him to attend the Hoffman Institute Foundation, where he could work through his issues and gain a deeper understanding of himself. Despite the timing coinciding with Grande’s album release, Braun made the difficult choice to prioritize his well-being over his professional obligations.
Following his experience at the Hoffman Process, Braun faced additional challenges, including a divorce. However, he emphasized that he never experienced depression again. Despite stepping away from his managerial role and navigating a new chapter in his life, Braun expressed contentment with his decision to prioritize his mental health and personal relationships.
Throughout his career, Braun achieved significant success by discovering talents like Justin Bieber and working with artists such as Kanye West, Demi Lovato, and J Balvin. Despite his retirement from artist management in 2024, Braun’s impact on the music industry remains significant.
One of Braun’s most notable moments was his acquisition of Taylor Swift’s masters in 2019, which sparked a public feud with the pop star. Swift later reclaimed the rights to her music catalog, signaling a positive shift in her artistic journey.
In the podcast episode, Braun reflected on the transformative nature of his mental health journey, acknowledging the importance of shedding his protective mask and reconnecting with his authentic self. Despite the challenges he faced, Braun expressed gratitude for the opportunity to prioritize his well-being and build meaningful connections with his loved ones.
As Braun continues to navigate life beyond the spotlight, his story serves as a reminder of the importance of prioritizing mental health and seeking help during times of crisis. His willingness to share his struggles openly demonstrates the power of vulnerability and self-reflection in overcoming personal obstacles.
Music manager Scooter Braun opened up about his feelings towards Taylor Swift and the public rift they had in the past. Braun admitted that he initially felt that Swift didn’t like him because of his association with Kanye West and Justin Bieber. However, he hoped that once they had a chance to talk after a certain announcement, they would be able to work together.
Reflecting on the lessons he learned from their feud, Braun expressed his gratitude for the experience. He acknowledged that the praise he received before the incident was not deserved, and neither was the hate he faced afterward. He realized that people’s opinions of him were based on assumptions rather than truly knowing him. This realization allowed him to show respect and love towards others, even if they didn’t understand him.
During this tumultuous time, Braun was also going through a personal struggle as his marriage to Yael Cohen was coming to an end. Despite facing multiple challenges, he viewed them as gifts that ultimately helped him grow. He believed that going through unfair situations forced him to reflect on his actions and take responsibility for his role in the events that unfolded.
Looking back on the past events, Braun expressed gratitude for the lessons learned and the personal growth he experienced as a result. He recognized that facing adversity and unfair circumstances can lead to self-reflection and ultimately, positive change.
In conclusion, Braun’s candid reflections on his past feud with Taylor Swift and the challenges he faced in his personal life serve as a reminder of the importance of self-awareness and growth. Despite the hardships he endured, he emerged with a newfound appreciation for the lessons learned and the opportunities for personal development that arose from those experiences.