The recent numbers from the Serielizados TV festival in Barcelona have been revealed, showcasing a significant increase in both in-person and online attendance. The in-person event saw a staggering 80% rise in attendees, reaching a total of 16,000 participants over the course of November 3-12. On the other hand, the online version of the festival, hosted by Filmin, attracted a massive 194,000 viewers. This places Serielizados as the second most-watched film-TV festival in Spain, following San Sebastián.
According to Betu Molero, one of the festival’s co-directors, this 12th edition has solidified Serielizados as the premier series festival in the country. With over 35 premiere series showcased and an international congress for industry professionals, Serielizados Pro, the festival has cemented its position as a key player in the Spanish series industry.
The festival also featured a lineup of esteemed guests, including masterclasses by Alan Ball and Benedikt Erlingsson, as well as screenings of acclaimed series like “Riot Women.” Serielizados Pro attracted a diverse range of industry professionals, with representatives from major TV operators and production companies in attendance.
One of the key takeaways from this year’s Serielizados Pro was the state of the international TV industry. Industry experts discussed the challenges facing the market, including rising production costs and the impact of streaming platforms on content distribution. The need for collaboration and co-production was emphasized as a way forward in a rapidly changing industry landscape.
Buyers at the festival expressed a preference for crime dramas and uplifting entertainment, highlighting the demand for engaging and globally resonant storytelling. Co-production emerged as a crucial strategy for financing and retaining intellectual property rights in a competitive market.
Partnerships between companies like Movistar Plus+ and Arte France were celebrated as examples of successful collaborations in the industry. Looking ahead, industry experts predict that streamers will continue to focus on big IPs and co-productions with established distributors and studios.
Overall, the success of Serielizados reflects the growing importance of festivals in the TV industry and the need for innovative strategies to navigate an evolving landscape.
