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American Focus > Blog > Lifestyle > Swedish Accessories Designer Susan Szatmáry Launches Footwear
Lifestyle

Swedish Accessories Designer Susan Szatmáry Launches Footwear

Last updated: October 3, 2025 3:50 am
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Swedish Accessories Designer Susan Szatmáry Launches Footwear
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She approached the creation of her five-piece capsule collection with clarity and hands-on involvement, showcasing timeless designs: two loafers, a slip-on sneaker, a strappy sandal enhanced with hardware echoing the brand’s accessories, and a high-heeled slingback with a prominent vamp. All pieces were crafted from leathers sourced from the Valbrenta shoe factory, where Szatmáry collaborated with CEO Paola Smajato, a prominent figure within the Italian footwear association. The designer’s primary considerations were centered around three pillars: classic aesthetics, comfort, and financial viability.

In today’s market, price sensitivity has gained traction; the Susan Szatmáry footwear line will be priced between 490 and 650 euros (approximately $575 to $762). Reflecting on her clientele, the designer stated: “Some are brand loyalists, while others, having acquired all the major brands, are seeking alternatives.” This shift is not solely consumer-driven; suppliers also require diversity in revenue to mitigate risks. As Szatmáry noted, “When some brands falter, it disrupts the entire supply chain, creating apprehension for everyone involved.”

Staying true to her ‘steady and cautious’ philosophy, Szatmáry consciously avoids fleeting trends: “Our ethos promotes minimal branding in favor of superior quality and practicality,” she mentioned. With the introduction of her shoe line, comfort also plays a crucial role. “Practicality is essential; in my view, a loafer is as versatile as a good pair of jeans paired with a stylish jacket.” Classic yet elegant.

Susan Szatmry George V loafer

Susan Szatmáry George V loafer

Photo: Courtesy of Susan Szatmáry

Susan Szatmry George V loafer with metal rings

Susan Szatmáry George V loafer with metal rings

Photo: Courtesy of Susan Szatmáry

Susan Szatmry soft George V loafer

Susan Szatmáry soft George V loafer

Photo: Courtesy of Susan Szatmáry

Susan Szatmry Hosch sandal

Susan Szatmáry Hosch sandal

Photo: Courtesy of Susan Szatmáry

Susan Szatmry satin Pont de Sully slingback

Susan Szatmáry satin Pont de Sully slingback

Photo: Courtesy of Susan Szatmáry

See also  Singapore Launches $154 Million Program to Boost Film and TV Talent
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