In the quest for true sustainability, it is imperative for brands to shift their mindset and recognize workers as rights holders rather than mere costs or risks. Kalpona Akter, the executive director of the Bangladesh Center for Workers Solidarity (BCWS), emphasizes the importance of investing in trade unions, worker education, collective bargaining, and social protection systems. According to Akter, workers should not be seen as passive beneficiaries of sustainability but as crucial actors in driving real change.
In the realm of sustainability, there has been a growing emphasis on building a strong business case to support sustainability efforts. Textile Exchange’s Bergkamp highlights the need to make sustainability initiatives more business-ready and business-proof. By engaging with capital, risk, and business models that support long-term transformation, the credibility of sustainability work can be strengthened. The risks of inaction, such as margin erosion, supply chain disruption, and long-term competitiveness, have underscored the importance of aligning sustainability goals with business objectives.
Despite the challenges faced by the industry, there have been positive developments in the adoption of alternative materials, particularly in textile-to-textile recycling. Circulose (formerly Renewcell) has secured partnerships with major brands like H&M, Mango, and Reformation. Nike has appointed Swedish recycler Syre as its lead strategic supplier of textile-to-textile recycled polyester. Ganni and other innovators have also made significant strides in commercial-scale production of sustainable materials. The launch of textile recycling alliances, such as the T2T Alliance and the European Circular Textile Coalition, further signifies progress in sustainable materials innovation.
Overall, the sustainability landscape in the fashion industry is evolving, with a growing focus on empowering workers, building a strong business case for sustainability, and advancing the adoption of alternative materials. By embracing these key principles, brands can pave the way for a more sustainable and ethical future in the fashion industry.
