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American Focus > Blog > Tech and Science > We Were Wrong About Restrictive Diets, Decades of Research Says : ScienceAlert
Tech and Science

We Were Wrong About Restrictive Diets, Decades of Research Says : ScienceAlert

Last updated: January 15, 2026 10:00 am
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We Were Wrong About Restrictive Diets, Decades of Research Says : ScienceAlert
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The Pitfalls of Crash Dieting and Why Long-Term Weight Loss is Hard to Achieve

Many individuals embarking on a weight loss journey often turn to crash diets in the hopes of jumpstarting their progress. However, the psychology and physiology behind these restrictive diets shed light on why they are challenging to maintain and unlikely to lead to sustained weight loss in the long run.

Studies indicate that only about 20 percent of individuals who lose weight through dieting are able to keep the weight off over time. Psychologists have long been studying the reasons why diets tend to fail, and one significant factor is the strict food rules that these diets impose, often forcing individuals to give up foods they enjoy.

Unfortunately, the foods we tend to crave the most, such as chocolate, ice cream, and chips, stimulate the brain’s reward system, triggering positive feelings. When we eliminate these foods from our diet, we lose the pleasure they provide, leading to intensified food cravings even when we are not hungry.

Close up of women eating chocolate
Cutting out foods we love can make us crave them more. (Andriyko Podilnyk/Unsplash)

Food cravings are often linked to mood and can be particularly intense when we are stressed or fatigued, especially in the afternoon and evening when willpower is low. These cravings can lead to overeating, especially when attempting to adhere to a restrictive diet.

Moreover, repeated failures with dieting can erode self-efficacy, which is crucial for sustaining long-term behavior changes. Nutritionists also warn against short-term restrictive diets, as they can disrupt the body’s natural appetite and satiety mechanisms, making weight loss more challenging.

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Extreme calorie restriction can trigger an increase in appetite, a decrease in satiety, and a reduction in energy expenditure, all of which contribute to weight regain. The body’s response to severe calorie deficits is to send stronger hunger signals to the brain, leading to overeating and potential weight regain.

Effective Strategies for Sustainable Weight Loss

Instead of resorting to crash diets, a gradual and balanced approach is more likely to yield lasting results and protect muscle mass. Focusing on nutrient quality rather than calorie restriction is key to sustainable weight loss.

Emphasizing nutrient-rich foods that promote satiety, such as protein and high-fiber carbohydrates, can help control appetite and prevent overeating. Incorporating whole grains, legumes, fruits, and vegetables into meals can support a healthy body weight.

Utilizing evidence-based behavior change techniques, such as setting realistic goals, creating action plans, and identifying barriers, can enhance adherence to healthy eating habits and physical activity. By adopting a holistic approach to weight loss, individuals can avoid the pitfalls of crash dieting and achieve long-lasting lifestyle changes.

Written by Chloe Casey, Lecturer in Nutrition and Behavior, Bournemouth University, and Sarah Hillier, Senior Lecturer in Nutrition, Bournemouth University

This article is republished from The Conversation under a Creative Commons license. Read the original article.

TAGGED:DecadesDietsResearchRestrictiveScienceAlertWrong
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